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@CarlyBigi of Laws of Motion is changing the way women shop by creating a technology and platform to help them find their perfect fit and size in clothes. #fashion#tech
.@CarlyBigi ’17 solved her frustrations with women's sizing by founding @LawsOfMotion: a size inclusivity clothing company based on data science. @WatchSavannah@TODAYshow https://t.co/WnEizPuvSn
Fashion label Laws of Motion overhauls traditional apparel sizing, offering 99 micro-sizes to better fit each body. It debuts with a single sheath dress. https://t.co/0OVynmZJdW
“Laws of Motion released 99 microsizes in their debut item, ‘The Alpha Dress’. Can I get an amen from my fellow curvy girls?” Amen @icoolkidgarage! 🙌🏼 https://t.co/MwVTtlPvHF via @iCoolKidGarage
While a lot of existing brands are scrambling to roll out a wider range of sizes, new direct-to-consumer brands are making size inclusivity a priority from day one https://t.co/8FWCarycqR
The perfect dress to meet the parents until they see your Instagram ... lawsofmotion curve.newyork #yourbodyyourbusiness @ New York, New York https://t.co/XmdXlrK7Mk