Charlie Wade

Global Executive Director Growth and Innovation, MD co:lab, @VMLYRCommerce. Views my own:

[VML @vml_global]

“World Unseen changed the way blind and partially sighted people experience photography.”

Industry leaders, including VML’s @CharlieAMWade, choose the best of experiential this year via @adage 👉 https://t.co/UKUOqys2s7

#VML

[Charlie Wade @CharlieAMWade]

@AlexGoldberg_ Pep Guardiola = "We can sell that guy".

[VML @vml_global]

“Brick-and-mortar retail is not dead.”

VML's @CharlieAMWade recommends that brands take the best elements of traditional retail and then add cues from the digital experience.

Read more via @TheDrum. #VMLCommerce
https://t.co/UcId3mwkmh

[Charlie Wade @CharlieAMWade]

Thanks for including me in this piece @TheDrum. And nice work @UNIQLO_UK.

[The Drum @TheDrum]

Retail therapy: The fashion brands delivering the best in-store experiences https://t.co/OtkgNtSTZV #Marketing #Advertising

[Charlie Wade @CharlieAMWade]

Thanks @TheDrum for hearing and sharing my top - non-AI - trends for commerce.

[The Drum @TheDrum]

4 big trends mixing up commerce in 2024 https://t.co/Q6xXatLhBe #Opinion

[Charlie Wade @CharlieAMWade]

@clynch_abi Paul Pogba.

[Charlie Wade @CharlieAMWade]

@jamiecweir I wonder if these same players have ever picketed for college players to have been played for sports in the past? Probably not…

[Charlie Wade @CharlieAMWade]

In a effort to save costs @Ryanair strips back on apostrophes @haveigotnews.

[Charlie Wade @CharlieAMWade]

@fesshole This is not at all true. It’s to measure how much was lost vs. the takings.

[Charlie Wade @CharlieAMWade]

@FrankKhalidUK It’s almost like a trick question. But Tammy is the answer.

[Charlie Wade @CharlieAMWade]

@JimMWeber At least two of this logos are better than the current versions.

[Charlie Wade @CharlieAMWade]

@AlexGoldberg_ There’s no point selling academy players just to fund signings for positions that could have been filled by that same academy player. It’s foolish logic that will catch-up with the club and remove its soul at the same time.

[Charlie Wade @CharlieAMWade]

I gotta say, @ITVSport’s coverage at the #RugbyWorldCup is terrible. So many tropes and tired cliches. And this fake Paris background is laughable.

[Charlie Wade @CharlieAMWade]

Thank you to @ANAmarketers for publishing mu piece on the values and pitfalls of using AI to create brand partnerships. https://t.co/6NIzR1ARds

[Charlie Wade @CharlieAMWade]

@chelseayouth When you're selling your players to Champions League teams and buying others from sides that aren't in that competition, surely something is wrong. Especially if names like Lewis Hall are going *only* to fund expensive signings. #ChelseaFC

[Charlie Wade @CharlieAMWade]

@KadeemPrime At least we offloaded Havertz 😉😉

[Charlie Wade @CharlieAMWade]

I don't care what anyone says - I have literally no idea what #ChelseaFC are doing right now.

[Charlie Wade @CharlieAMWade]

I get selling #CFC academy players if you need to buy others but if they play in the same position, why bother? Even financially it doesn't make sense. I fear we are about to lose soul to this club when we could have had players who love it across the starting XI.

[Charlie Wade @CharlieAMWade]

@AlexGoldberg_ Gallagher sign a new contract, along with announcement that Trev is staying.

[Charlie Wade @CharlieAMWade]

@MaryLiz1976 @daisytorme @SoVeryBritish Understood. But I think you have to consider it is meant to be incredibly snarky - "I *could* care less [but care so little about it that I haven't given it time to consider]'. I am a "couldn't" person, but think there is value to the "could" version.