We built Chetto for businesses. Then people asked for something similar for everyday life.
So we built Chetto Nano - a personal memory layer for chats and groups.
Find what was shared. Remember what matters.
https://t.co/1zhlCFzszp
I was debating this with a Senior Director from quick commerce, an IB-MD, and a Partner from a consultancy — all mentors I deeply respect.
Conclusion : skill is commodity.
What matters is ownership.
Retention depends on who steps up, takes responsibility, to drives outcomes.
Scary phrases nowadays
Good catch. Let me ....
You are right to question me ...
You are right, it slipped my ...
That makes sense. Will go through the ...
Thinking - the user is being pushy
If you know, you know
built and shipped 3 things this week.
Accidentally revealed how we want to build.
fitment scanner - upfront about fitment.
open-sourced Meeto - upfront about the tech.
usage page - upfront about product usage.
Didn’t plan the theme.
Transparency picked itself.
@RiteshMathur01@animesh_sri Forget daily, most businesses would be lucky to track #NPS quarterly. Because they rely on customer surveys. @ChettoAI updates NPS for every customer in real time, based on how they are interacting with your business, not how they respond in a survey once a year. Different game.
A VC asked how big our CS team is. At our stage, everyone is CS. But most critical teammate is Chetto. It tells us where to pay ATTENTION. We started tracking NPS daily, not months later. Green -> orange -> deep orange -> back to green.
Can you track NPS daily?
@animesh_sri
Engineering is physics with constraints.
Product is engineering with intelligence.
Context graphs give that intelligence memory.
@RiteshMathur01 pressure testing the hypothesis.
Your churn signals are already written.
You're just not reading them.
A client you've worked with for 2 years just cancelled.
You're blindsided.
But were you, really? 🧵
There are 2 reasons:
1. Signals aren't explicit
No client says "I'm 72% likely to cancel." They say "following up again" for the 3rd time. They go from "Sounds great!" to "Ok."
2. Too many messages
No human brain holds the emotional pattern of every client simultaneously
The uncomfortable truth:
Churn isn't a surprise event. It's the final step in a long chain of missed moments - hiding in the messages you already received.
The question isn't whether your clients are sending signals. The question is whether you have something listening.
This is why we built @ChettoAI
It reads your WA, Slack & email conversations - and surfaces what you'd miss at speed:
📉 Tone drift: when warm goes clipped
🔁 Repeated followups: frustration scored automatically
🔕 Silence tracking: response gaps flagged before becoming goodbyes