Danielle Boone

#PPC Director at @GoFishDigital

[Danielle Boone @Danielle_GoFish]

Google pushing broad match + smart bidding combo, citing case study with 20% increase in conversions. But what about cost/conv? Volume increase isn't noteworthy unless it's profitable - exception would be upper funnel campaigns. #ppcchat https://t.co/UKq0Jfew8i

[Google Analytics @googleanalytics]

"It’s important to pay close attention to your pay-per-click campaigns to identify any external changes that could significantly impact metrics."

5 Tips for Optimizing Your PPC Campaigns During the “New Normal” https://t.co/6Abv3NuJBe /by @GoFishDigital #measure

[Brian Gorman @briangormanSEO]

Something I'm seeing more of is expert Q&A as a section of content or ranking on its own merits. For instance, a page on a certain career that includes an interview with someone experienced in that field. Good UX, tons of extra content, and a clear difference-maker!

[Danielle Boone @Danielle_GoFish]

We are hiring! We're looking for a seasoned PPC expert and leader to join our team in a manager role. Learn more about this and other job openings at @GoFishDigital here. https://t.co/8H3xmy7A7x

#PPC #ppcchat

[Danielle Boone @Danielle_GoFish]

Shopify stores may need to create blog content to rank for keywords that may appear to be transactional in nature but Google is actually ranking informational results. #shopify #SEO @GoFishDigital @gofishchris https://t.co/q8Csn9dWZn

[Danielle Boone @Danielle_GoFish]

Thanks for attending @tracygrussell!

[Tracy R-B 🪩 @tracygrussell]

Love a good @AMATriangle webinar on content + SEO. Thanks, @Danielle_GoFish + @GoFishDigital!

[Danielle Boone @Danielle_GoFish]

We've been working overtime to help clients navigate the rapidly evolving #coronavirus crisis as it relates to their #digitalmarketing strategy. Here are some general guidelines that can help any business find a path forward. #seo #ppc https://t.co/hsUKXfMJhU

[Danielle Boone @Danielle_GoFish]

We ❤️ed working with @ElizabethRuf and the @AMATriangle folks on designing and developing their new website. We’re proud of creating a great UX and making it super easy for volunteers to edit on the backend. Check it out! https://t.co/bfTRiICijy #webdev @GoFishDigital

[Danielle Boone @Danielle_GoFish]

Just registered for #HeroConf! Austin, here we come! #PPC

[Semrush @semrush]

Have you ever wished there was a way to see what your visitors prefer to see on your website? 🧐 If yes, you need to start doing A/B tests! @GoFishDigital published a step-by-step guide to setting them up using #Google Optimize ➡️ https://t.co/B2k6PqY7VA

[Danielle Boone @Danielle_GoFish]

Thanks @WordStream for summing up these takeaways from @heroconf! https://t.co/xwzsmsXIDj Hated to miss it this year. #ppc

[Danielle Boone @Danielle_GoFish]

I love our 2 days a week WFH schedule at @GoFishDigital. My colleague @miaficken breaks down exactly how she gets it all done from home (I'm a sucker for any article with a morning routine, LBH). https://t.co/mZT0WoND4X

[Danielle Boone @Danielle_GoFish]

@dohertyjf Congrats!!

[Brian Gorman @briangormanSEO]

Hi team. I've been studying the code behind @Yoast's awesome update to v11.0 and I have some insights to share. Visit https://t.co/PYymf19fUl to learn how to create a node array using @graph. If you're new to Schema, read the whole post!

[Danielle Boone @Danielle_GoFish]

"If you have a garbage site with schema, you still have a garbage site" - @jpsherman resetting the world's expectations of schema markup. #BeerAndSEO

[Patrick Stox @patrickstox]

Beautiful venue for @jpsherman talking about The Science of Findability at #BeerAndSEO in Raleigh. Thanks to @AdaptPartners @GoFishDigital @OnCrawl @eComIntegrate for making this happen and also @TriangleMrkting @SEOMeetup for the help promoting this one!

[Danielle Boone @Danielle_GoFish]

Y'all. Winter is here. 🌨️🌨️🌨️🌨️ #GOT https://t.co/AEJkOKDJi8

[Danielle Boone @Danielle_GoFish]

We are looking for a Digital Marketing Project Manager to join @GoFishDigital in Raleigh. Who do you know that clients love working with, has strong digital experience, and is great at problem solving and getting things done? #seo #ppc #digitalmarketing https://t.co/jKZQku5gzW

[Danielle Boone @Danielle_GoFish]

How to proactively protect your reputation online BEFORE an issue arises #SEO https://t.co/Bo4dmMS57F

[Candice Lyna @candicelyna]

Today, as we sent out the last of our March SEO reports to clients, @briangormanGFD shared a small sample of year-over-year improvements to organic traffic ranging from 32% to 3,518% 🤯 I’m so proud to work with the SEO team at @GoFishDigital 😎