Why are Digital Marketing conferences so special (for me)?
I'll give you seven reasons.
1) an excuse to get part of the @Optidge team together to learn, bond, and have fun
2) catching up with special friends and peers like @AkvileDeFazio, @coryhenke , @PPCKirk , @brie_e_anderson, @RossHudgens, @andreacruz92, @jyllsaskingales, @cshel, @runnerkik, and many others
3) meeting and making new friends!
4) bumping into SEVERAL of my past guests on The Digital Marketing Mentor Podcast.
5) as my colleague Joseph Wolf puts it... "while 20% of the talks teach us something new 80% confirm that what we are doing is right :)"
6) seeing my ODEO Academy alumni shine in the world of digital marketing and experience her first conference
7) be inspired and motivated by such great industry rock stars like Wil Reynolds and Rand Fishkin- there's no words for your keynotes!!
Thank you @brightonseo and @heroconf!
Paused ads. Flat ROAS. Then a bold pivot: feed-only PMAX, patient scaling, and full-funnel creative. See how we lifted Q4 paid search ROAS to 2.59 and surged 61% YoY. Want the playbook and pitfalls to avoid? Listen now. what would you test first?
https://t.co/kkYL5W4wDV
Agentic AI is reshaping #PPC… but what’s real vs hype?
Join @DannyGavin at #SMX Advanced for a no-fluff look at agentic PPC.
What drives performance, what needs humans, and how roles are evolving.
https://t.co/3hv0tIACg5
We’re excited to share that Optidge has once again made the @UHouston Cougar 100 list, recognizing the fastest-growing businesses led by UH alumni! This marks our 4th time on the list, and we’re grateful to be included among so many impactful companies. https://t.co/w3t8UbQoBW
Freaking travesty that Microsoft owns a browser and an OS and can't get usage to grow. Man this feels a lot like Bing. They just can't figure out how to take advantage of their entrenched real estate.
It's not everyday you get included in a @wilreynolds first-class, future proofing presentation at @smx on how to approach SEO and PPC in the changing world of AI Search.
• I'm excited
• I'm humbled
• I'm appreciative
Thank you Wil for all the help that you (continue to) provide to both the people that you know or don't know AND for being a true mentor (even if it's from afar) to me and to many digital marketing agency folk across the globe.
Full prezi: https://t.co/JRUCHANoD9
We’re proud to share that Optidge took home two Crystal Awards at the 2025 @amahouston event:
🥇 Best Large Paid Search Campaign – Shrader Law
🥇 Best Medium Paid Search Campaign – Ranger Guard
#AMAHouston#crystalawards#optidge#awardwinning
@iPullRank I’m noticing that it’s really going to push companies to up their game when it comes to reviews and customer service if you are weak in that area… even if traditionally ranked 1 or 2… your days are numbered…
Most agency owners want to scale. Few do it without burning out.
@DannyGavin , founder of @Optidge , pulled it off.
In 2024, his agency hit the Inc. 5000 with 203% revenue growth.
In 2025, Optidge became a Google Premier Partner.
No viral hacks. Just five things that moved the needle. We cover them here 👇
https://t.co/d9VWZV2STM