FurlongKacey

WVU | WVU Dance Team

[FurlongKacey @FurlongKacey]

@blairadowler I am incorporating a giveaway into my social media campaign. This is a great way to connect the brand with its consumers. Most giveaways involve adding the post to your story. This in return will reach a wide audience. People love free stuff! #mktg475

[FurlongKacey @FurlongKacey]

@BaileyShannonWV @blairadowler Yes! I am incorporating this into my social media campaign! Influencers, especially on tik tok, reach a wide audience and easily influence others! #mktg475

[FurlongKacey @FurlongKacey]

@jordaneperry @blairadowler I think this is a great way for people to stay connected with the business! I am hoping to incorporate this into my social media campaign #mktg475

[FurlongKacey @FurlongKacey]

@blairadowler The energy drink, Celsius, is continuously posting on Instagram and following the latest trends. They also stay connected with college athletic teams, I like how they not only use influencers but student athletes as well to promote their brand. #mktg475

[FurlongKacey @FurlongKacey]

@jordaneperry @blairadowler Yes I completely agree with this and thought the same way as well when I saw their post. Not having a huge caption and just stating their names really catches the eye of their audience and encompasses what they were trying to accomplish. #mktg475

[FurlongKacey @FurlongKacey]

@haley_kenney_ @blairadowler @Aerie Yes I agree with this! I love how Aerie is incorporating a more natural and organic aesthetic to their brand. I really appreciate how Aerie stays connected with their customers via Instagram as well. #mktg475

[FurlongKacey @FurlongKacey]

@blairadowler I believe Trader Joes misses the mark with social media. I spend time on Tik Tok and always see people posting their Trader Joes hauls. If Trader Joes were to promote their brand through influencers posting hauls, I believe they would become more successful. #mktg475

[FurlongKacey @FurlongKacey]

@SpadaroJulianna @blairadowler @lushcosmetics I totally agree with this. Lush is a successful brand, but they could be even more successful if they utilized social media. Glossier was not as popular as Lush but their use of social media has allowed for their company to flourish and build their brand. #mktg475

[FurlongKacey @FurlongKacey]

@haley_kenney_ @blairadowler Hi Haley, I totally agree with you! I go on Tik Tok quite often and I am always seeing people post hauls of them thrift shopping. Goodwill should take advantage of this and use influencers to promote their business!

[FurlongKacey @FurlongKacey]

@haley_kenney_ @blairadowler Yes! This is a great way for consumers to interact with brands they like. Polls are such an easy and quick way to interact with these brands and spread word to other consumers! #mktg475

[FurlongKacey @FurlongKacey]

@mpers_ @blairadowler I feel like using a hashtag is very unique and a great way to target a certain audience! Giveaways are also huge right now, I personally always enter them on my social media! #mktg475

[FurlongKacey @FurlongKacey]

@blairadowler I would use influencer marketing. Today, everyone is constantly following the latest influencer on Instagram/Tik Tok. Using these influencers for campaigns will reach a wide audience and in the end be very successful. #mktg475

[FurlongKacey @FurlongKacey]

@XynthieOrtiz @blairadowler Hi Xynthie, I totally agree with you. Not only do I love their products but I’m more intrigued to buy from them after seeing their tik toks and use of aesthetically pleasing ads. They reach the right audience as well. #mktg475

[FurlongKacey @FurlongKacey]

@BaileyShannonWV @blairadowler Yes I totally agree with you. Both Kylie and Kim use their following to successfully promote their brands!

[FurlongKacey @FurlongKacey]

@blairadowler I believe that Gymshark has the best media strategy. Gymshark uses tik tok and Instagram to promote their products by sending things to influencers to create ads with them. They reach their targeted audience and this works because they use trending sounds and influencers.#mktg475

[FurlongKacey @FurlongKacey]

@haley_kenney_ @blairadowler Yes! I agree, Tik Tok is a great platform to be inspired by people. I enjoy tik tok more as it is not as serious as Instagram, and more of a creative outlet for people to share who they are! #mktg475

[FurlongKacey @FurlongKacey]

@huunytea @XynthieOrtiz @blairadowler I also love seeing new recipe tik toks on my fyp! It’s so entertaining and inspiring to make! #mktg475

[FurlongKacey @FurlongKacey]

@blairadowler I use social media to stay connected with others and for entertainment. Tik Tok is my favorite! I mainly post dance videos or videos with friends. Being that I’m a dancer, most of the content I see on Tik Tok is dance related.I would say I’m 50% scroller, 50% poster. #mktg475

[FurlongKacey @FurlongKacey]

During the spring of 2021, I interned with Berkshire Hathaways as a staging intern. I aided in staging homes for showings and tracking inventory. This experience allowed for me to see the process of home showings and insights to a day in the life of a Real Estate agent. #mktg345

[FurlongKacey @FurlongKacey]

As a student athlete and lifelong dancer I have developed the skills needed to succeed in the Sales industry. Time management, dedication, motivation and disciplinary are my top qualities. My 3.7 GPA is a reflection of my ability to balance.
https://t.co/vwN0wgBHMq