Garrett Thompson

WVU
Digital marketing

[Garrett Thompson @Garrett29195396]

@blairadowler Social media marketing trends seem to be moving over to short form video content such as tiktok and Instagram reels. These types of viral style videos are blowing up and bringing a lot of attention to the brands that are taking advantage of trending sounds or dances.

[Garrett Thompson @Garrett29195396]

@blairadowler Bass pro shops has started posting on Instagram reels. This content is called topwater Tuesday’s and each week they post crazy videos of awesome fish catches featuring their products . These videos are really eye catching and engaging! #MKTG475

[Garrett Thompson @Garrett29195396]

Have you noticed the rise of social audio apps like Clubhouse and Twitter Spaces? Experts predict that audio content is the future of social media. Check out this article to learn more: https://t.co/2fKLkex5aY #mktg475

[Garrett Thompson @Garrett29195396]

@hannahroseatx @blairadowler Agreed! They should also be prepared to listen to feedback from their audience and get with the times!

[Garrett Thompson @Garrett29195396]

@StaciaRhoads @blairadowler Even major brands can miss the mark with their social media strategies. To avoid such mistakes, brands should conduct thorough research on their target audience and carefully consider the potential impact of their campaigns.

[Garrett Thompson @Garrett29195396]

@blairadowler A company that has missed the mark in social media is McDonald's. In 2017, the fast-food chain attempted to join in on a Twitter hashtag campaign called #McDStories, where users were to share positive experiences they had at McDonald's. However, the campaign backfired. #mktg475

[Garrett Thompson @Garrett29195396]

@blairadowler I use social media to keep up with what’s going on in the word and also to post all of my adventures. My favorite platform is Instagram and I post all originally created content. #mktg475

[Garrett Thompson @Garrett29195396]

#mktg345

[Garrett Thompson @Garrett29195396]

Let’s be friends on Facebook! Follow me on Facebook to keep up with what I’m doing! https://t.co/fQualgqHBS

[Garrett Thompson @Garrett29195396]

#mktg345

[Garrett Thompson @Garrett29195396]

You can also checkout my website and my blog! It has a bunch of cool information about me and what I’m doing at WVU!

https://t.co/3YHRKwX2zg

https://t.co/rQdAMDvqpR

[Garrett Thompson @Garrett29195396]

Let’s connect on LinkedIn! https://t.co/AL8Qxswwiy #mktg345

[Garrett Thompson @Garrett29195396]

@EloraRakes @CopywriterBob Disney is has to be one of the most renowned nostalgia users since they have so many generations of viewers. What is new to some can be nostalgia to others and so on! #ICMKTG #WVU389

[Garrett Thompson @Garrett29195396]

@LaurelAynne @NintendoAmerica has used nostalgia in some of their ads, showing old consoles that I used to have as a kid, almost making me want to buy their newer products just to relive some memories. Nostalgia 100% still plays a role in marketing and will for a long time. #WVU389 #ICMKTG

[Garrett Thompson @Garrett29195396]

@RhoadsAllie @LaurelAynne I agree that tik tok might not be a long term option for sustainable advertising. For now, it is worth it for companies to take advantage of tiktoks algorithm for easy reach huge numbers potential customers. #ICMKTG #WVU389

[Garrett Thompson @Garrett29195396]

@E7Nedeff @LaurelAynne This is exactly what I was thinking. Micro influencers are not as expensive as celebrities but can still have great reach! #WVU389 #ICMKTG

[Garrett Thompson @Garrett29195396]

@LaurelAynne TikTok celebrities are great and easy to get for product launching. Other brands like @MonsterEnergy could use ads like these, just like @BANGenergy does. It’s easy and highly viewed advertisement. Nitro pepsi does not sound very good to me. #ICMKTG #WVU389

[Garrett Thompson @Garrett29195396]

@CamarotaChris @LaurelAynne @KashefMajid I like this idea of trial and error until an ethical approach is found. Marketing to children can be so important, but it has to be done ethically! #ICMKTG #WVU389

[Garrett Thompson @Garrett29195396]

@LaurelAynne Targeting children may be profitable and legal, but it is not ethical to manipulate the very easily molded minds of children to your business advantage. I would be embarrassed and disgusted trying to collect information from children. RIP Brand reputation! #ICMKTG #WVU389

[Garrett Thompson @Garrett29195396]

@IsabellaC0022 @LaurelAynne I agree. As long as we are assured that these AI’s can’t go beyond what they are supposed to, people will begin to trust it. This is how it works for any new technology. #ICMKTG #WVU389