Hardeep Chawla

Enterprise Sales Director at Zoho | Fueling Business Success with Expert Sales Insights and Inspiring Motivation

[Hardeep Chawla @Hardeephc]

Stop asking “How do I rank #1?”

Start asking “Why would AI recommend me?”

Different question. Different strategy.

[Hardeep Chawla @Hardeephc]

@noahiglerSEO Running ads is one thing, but knowing which campaigns actually bring in booked jobs is what matters. Otherwise, you’re just paying for clicks and hoping for the best.

[Hardeep Chawla @Hardeephc]

@DanniChenGTM Building a great product is only half the job. People still need to understand why they should care enough to buy it.

[Hardeep Chawla @Hardeephc]

@jakezward Content is usually the first thing companies cut because the returns aren’t immediate. Then they spend years trying to build the trust and visibility they could’ve started building earlier.

[Hardeep Chawla @Hardeephc]

@Sourcelift You can have great branding, but if the right people aren’t finding you, it’s hard to turn that into business. All three need to work together.

[Hardeep Chawla @Hardeephc]

@DaveDiederen Not every funnel needs more steps. Sometimes fixing the product page is all it takes to turn more clicks into customers.

[Hardeep Chawla @Hardeephc]

@asaio87 That confidence!! 🔥🔥

[Hardeep Chawla @Hardeephc]

@JespernissenSEO Interesting tactic, but do these placements actually bring qualified leads, or just rankings and traffic that look good on a report?

[Hardeep Chawla @Hardeephc]

@rustybrick and i am waiting for your post

[Hardeep Chawla @Hardeephc]

@DavidGQuaid I think the bigger question is whether the content is actually useful. AI-generated doesn’t automatically mean bad, just like human-written doesn’t automatically mean good.

[Hardeep Chawla @Hardeephc]

@marcobatt Reusing ads that already worked is such a smart move. No need to reinvent everything when you can just give your best performers a fresh offer and run them again.

[Hardeep Chawla @Hardeephc]

@DanniChenGTM A million views mean little if nobody actually pays.

[Hardeep Chawla @Hardeephc]

@Sourcelift Will bigger ad formats improve engagement, or just push organic answers further down and make users trust the platform less?

[Hardeep Chawla @Hardeephc]

@asaio87 AI can speed up development, but understanding what to build, how to build it well, and making it reliable is where the real value lies.

[Hardeep Chawla @Hardeephc]

@nathangotch definitely not recommended 😅

[Hardeep Chawla @Hardeephc]

@jakezward Competitor research gives you the blueprint, but smarter prioritization and better execution are what actually win the search market. GREAT WAYY

[Hardeep Chawla @Hardeephc]

Hot take:

Your Google Business Profile reviews matter more to AI than your website does.

AI trusts what customers say about you, not what you say about yourself.

[Hardeep Chawla @Hardeephc]

@rustybrick More links are always nice, but having click data in Search Console helps us understand whether they’re actually making a difference for the website.

[Hardeep Chawla @Hardeephc]

@boringmarketer AI gives these businesses leverage, but reliability is still the real differentiator. Traders actually don't need Crazy AI stuffs!!

[Hardeep Chawla @Hardeephc]

@hridoyreh 16 places and then people are procrastinating