Brand is important but not early on.
Key is getting your product to market and building community. Donโt spend too much time on brand at the start unless marketing is super competitive in your industry.
โ@inessakarlinsky@avironactive#techto
Woot woot! The all new Strong Series is here! Very proud and excited to see this rower come to life. Big thanks to the Aviron team for putting in the work and making this happen. #AvironStrong
The new Strong Series Aviron Rower is here! Comfortable and user friendly, Aviron welcomes all fitness levels & body types to rowing.
โIsnโt it wild that in 2022 no other rower is built to accomodate people who are different sizes?โ - Andy
https://t.co/FkyRUkotk7
Aviron is now available at Best Buy Canada! โGrowing up, I was standing in line to buy games at Best Buy. Being able to partner to bring Aviron home to Canada is a milestone for the brand, but for me personally as well,โ said CEO & founder Andy Hoang
https://t.co/pVWXmy7FHJ
Meet the #C100Fellows@AvironAndy & @InessaKarlinsky of Toronto-based @AvironActive, a game-led connected rowing machine that combines the increased confidence & resiliency benefits of gaming w/ low-impact high-intensity workouts that tap into users' competitive side.
Woot Woot! Very excited to be selected as a Fellow of @theC100โs 2022 Fellows Cohort! Thrilled to be joining this group of founders, identified as leading the most promising Canadian-led, early-stage startup ๐
๐ฃ Announcing: the 2022 C100 Fellows Cohort! ๐๐จ๐ฆ
Join us in welcoming the founders of 20 of the most promising early-stage Canadian-led startups to C100's flagship mentorship program, #C100Fellows!
I'm thrilled to announce our $18.5M Series A round led by @Stripesco_. To everyone else who has supported Aviron - thank you!ย ๐ย 2022 will see our engineering and dev teams triple so we can continue to bring the best gaming workout content to our amazing member community.
@MacConwell@AvironActive add me as a friend once you get your machine.: WAVVES ๐ and check out the FB community - friendly AF and a great place to find accountability partners. Cheers! https://t.co/l9DBKrs0fK
@Forbes + CEO/Founder @AvironAndy discuss how things change as the company transitions from bootstrapped to venture backed
Aviron Raises $4.5 Million To Deliver The Best In-Home Rowing Experience via @forbes https://t.co/DpQh6tM0AX
That's all folks!
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