Jake Morrison

Building predictable pipeline for SaaS founders.
Sharing outreach systems, growth experiments & lessons from building startups.

[Jake Morrison @JakeMorrislkg5]

@wh0ised LinkedIn DMs for us by a mile. The context you get from someone's profile makes the first message so much easier to get right.

[Jake Morrison @JakeMorrislkg5]

The reply that changed how I think about outreach:

"your message was the first one this week that felt like it was actually written for me."

That's the bar. Not clever. Not funny. Just relevant enough that they noticed.

#LinkedInOutreach #Founders #SaaS #B2BSales #ColdEmail

[Jake Morrison @JakeMorrislkg5]

@ashwanthXs Right channel for the right stage is the whole thing. Most teams pick one and wonder why it stops working past a certain point.

[Jake Morrison @JakeMorrislkg5]

@dhruv478 The finance person who quietly kills it at the end is so real. You think the deal is done and then someone you never spoke to says no. Multi threading from the start is the only way to actually know where a deal stands.

[Jake Morrison @JakeMorrislkg5]

@TheSalesRoo Content doing the pre-selling before the call is so real. The prospect who's already consumed three of your videos arrives completely differently than someone who's never heard of you. Closes faster, fewer objections, shorter cycle.

[Jake Morrison @JakeMorrislkg5]

@itsvlady If it's B2B don't spend the $500 yet. LinkedIn outreach to your exact ICP costs nothing but time. Use https://t.co/BuKaQbNk25 for this, free to get started and gets you in front of the right people without burning budget.

[Jake Morrison @JakeMorrislkg5]

@TheSpacerr Product people love

[Jake Morrison @JakeMorrislkg5]

@launch_llama Most tools die from obscurity not from being under-built.

[Jake Morrison @JakeMorrislkg5]

@HeyAliux That the problem we thought we were solving wasn't quite the one they actually had. Always comes out in the conversations.

[Jake Morrison @JakeMorrislkg5]

@MrResultss The consitency when nobody's watching is exactly what compounds into the thing people eventually notice.

[Jake Morrison @JakeMorrislkg5]

@tirthaexe Building is table stakes now. The founders who figure out distribution early are the ones still around two years later.

[Jake Morrison @JakeMorrislkg5]

@lucareverie Technically the most personalized outreach anyone has ever sent. Whether it books meetings is a different question.

[Jake Morrison @JakeMorrislkg5]

@indiesaasgrowth Fixing the first week experience will do more for retention than any new feature ever will. Learned that one the hard way.

[Jake Morrison @JakeMorrislkg5]

The worst time to think about pipeline is when you need it.

By then you're already three months behind.

The founders who sleep well at night started outreach before they felt the pressure.

#founders #SaaS #Pipelinebuilding #B2BSales #LinkedInOutreach

[Jake Morrison @JakeMorrislkg5]

@hello_code_ Most companies are still optimizing for search while the next layer is already deciding what gets recommended before a human even sees the options.

[Jake Morrison @JakeMorrislkg5]

@victor_bigfield The empty dashboard phase is where most people quit and where the ones who make it figure out they can actually handle it.

[Jake Morrison @JakeMorrislkg5]

@eon_elias @danellisona fr. nothing else in B2B gets you directly in front of the right person that fast.

[Jake Morrison @JakeMorrislkg5]

@felixf04 @santoshstack Same thing. Nothing else gives you direct line to the exact person you want to talk to.

[Jake Morrison @JakeMorrislkg5]

@LoganTGott One hour of sharing what you're actually building compounds in a way most paid channels never do.
The people watching become the warmest leads you'll ever have.

[Jake Morrison @JakeMorrislkg5]

@RiverKhan Cracks down on automation tools but the feed is full of AI generated posts nobody aksed for. The logic is definitely interesting.