Jake Baumann

Head of Product at @validco, The AI-Enabled Ad Agency of the Future & Building @AdMachineAI 📲 Prev: CPO at @tapjellybean/@toymak3rs & Founder @womenandweapons

[Jake Baumann @Jake_Joseph]

Introducing @AdMachineAI.

Manually prompting one image at a time is a waste of life. So I built this.

One product photo. Endless 4k ad variations. Automatically.

No waiting around. Just world class ad campaigns fast.

Early access is live now. 👇🏼

[Jake Baumann @Jake_Joseph]

GPT Image 2.6 vs Seedream 5.5

Same character. Same 16 prompts. Same product references. One generation each.

I'll be honest, Seedream kinda blew me away here 🤯

Top or bottom? 👇

[Jake Baumann @Jake_Joseph]

@CaptainHaHaa You’re going to love playing with it. Stronger in almost every test we’ve tried.

[Jake Baumann @Jake_Joseph]

GPT Image 2.6 vs Seedream 5.5

Same character. Same 16 prompts. Same product references. One generation each.

I'll be honest, Seedream kinda blew me away here 🤯

Top or bottom? 👇

[Jake Baumann @Jake_Joseph]

In almost everything we care about for ads, Seedream 5.5 has taken the top spot.

Product fidelity in particular got a massive jump here. 👀

[Adam Neumann @AdamNeumann]

@elonmusk @KatieMiller

[Jake Baumann @Jake_Joseph]

@AdamNeumann @pmarca @elonmusk @KatieMiller only on x 😂

[Jake Baumann @Jake_Joseph]

Fable 5.2 is an insane upgrade. But how well does it prompt and drive media generation?

Top: Claude Opus 5.5. Bottom: Claude Fable 5.2

Same fake product. Same tools. Same character. Same four scenes.

Which one are you running?

[Jake Baumann @Jake_Joseph]

@thesimaximalist @validco both cuts here done in one shot, no additional takes or input.

[Jake Baumann @Jake_Joseph]

Fable 5.2 is an insane upgrade. But how well does it prompt and drive media generation?

Top: Claude Opus 5.5. Bottom: Claude Fable 5.2

Same fake product. Same tools. Same character. Same four scenes.

Which one are you running?

[Jake Baumann @Jake_Joseph]

@SaraSBaumann @validco Yeah interesting subtle decision improvement.

[Jake Baumann @Jake_Joseph]

@rahulb_co @validco Finally some taste 🤌🏼

[Jake Baumann @Jake_Joseph]

@JayHoovy tremendous acquisition, congrats 👏🏼

[Claude @claudeai]

Starting to roll out today: Claude Whiteboards, Claude Sheets and Claude Data.

Think a plan through on a board, build a tracker in a sheet, and tell a story with your data.

[Jake Baumann @Jake_Joseph]

Heat from the Polestar team. Sheesh!

[Kote @kotecinho]

Polestar reveals design future with Formula 2030 concept car
Designed under Head of Design Philipp Römers

[Jake Baumann @Jake_Joseph]

@mattyp @bot

[Brett Adcock @adcock_brett]

F.03 humanoid robots

[Jake Baumann @Jake_Joseph]

@rileybrown

[Jake Baumann @Jake_Joseph]

How we make AI ads 80% cheaper:

Most Seedance 2.5 generations end up in the trash. Every take we throw away at 1080p costs real money.

So now we draft everything at 480p first → finalize it in 1080p with the same seed and the same performance. Nothing changes except the price.

We built it into Previz, our in-house tool at Valid. A Notion brief goes in, an edited video comes out in 7-15 minutes.

The same time it normally takes to do one full-quality Seedance generation.

Small brand, big brand, agency, or solo creator: stop paying 1080p prices for takes you'll delete.

[Rahul Bhardwaj @rahulb_co]

This has saved us $20k+ and counting.

[Jake Baumann @Jake_Joseph]

@rishikara_ Very few instances where it couldn’t handle an idea for our ads. Even the ambitious ones.

[Jake Baumann @Jake_Joseph]

How we make AI ads 80% cheaper:

Most Seedance 2.5 generations end up in the trash. Every take we throw away at 1080p costs real money.

So now we draft everything at 480p first → finalize it in 1080p with the same seed and the same performance. Nothing changes except the price.

We built it into Previz, our in-house tool at Valid. A Notion brief goes in, an edited video comes out in 7-15 minutes.

The same time it normally takes to do one full-quality Seedance generation.

Small brand, big brand, agency, or solo creator: stop paying 1080p prices for takes you'll delete.