*extremely* excited to finally be able to launch this. a proper course on the intersection of behavioural science x marketing w/ the fantastic @rshotton ! pre-sale live now.
Our first masterclass by the incredible @rshotton is out now! It's all about applying insights from behavioural science to make our brands smarter & more resilient. A limited 21% discount, three tiers to choose from and more at https://t.co/bJxpZkZPv7.
nobody will remember:
- your salary
- how “busy you were”
- how many hours you worked
people will remember:
- if you hopped on a quick call
- when you hopped on a quick call
- how many quick calls you hopped on
- how you made them feel when you hopped on a quick call
this is probably directionally correct but i also find it to be of a part with a very confusing logic in which the media is dying/dead and no longer influential at all and yet also powerful enough to be responsible for most negative cultural outcomes
I've created a new, self-paced video based course for marketers who want to apply behavioural science.
It's the most comprehensive course I've done & it 's live on April 11 - but there's a 21% discount for anyone who signs up by the 10th. https://t.co/CvaBTzvbpH
@petrkcz kdyby vás zajímalo rozhraní behaviorální psychologie a marketingu tak zrovna za týden jeden docela dobrej spouštíme s @rshotton.) dobíhá 21% off předprodej na https://t.co/iVzCKchXhs
I've created a new self-paced, video based course for anyone wanting to make their marketing more effective by applying behavioural science
Registration & details here: https://t.co/CvaBTzvbpH
There's a 21% discount if you sign up before it fully launches in April
Great piece by @XanBrooks on how characterisation in fiction, in film and elsewhere, has become confused with likeability, and how this will eventually lead to art that has none of the moral complexity of life https://t.co/NGsjHa265n
pre-elon twitter: pls free me from this hellsite
post-elon twitter: Everyday with you all has been a gift. I owe my career, my friendships, and my marriage to this community. I’ve fostered compassion and activism each and everyday with you all, fighting the good fight (1/40)
@adliterate@LuckyGenerals@UKLabour imho they should look at Saatchi's first two campaigns for the Tories. Let the newspapers do the cheap jokes, keep it about policies, still negative but implying the alternative positive policies. That would give Labour more substance