Jonathan Catton

Head of Data & Insights at @HallamAgency

[Jonathan Catton @JonathanCatton]

@MilwaukeePPC If you create a Page Title variable in GTM (https://t.co/Day7jmMPcc) you should then be able to use that variable as your Event Name putting e.g. {{Page Title}} as the event name in the GA4 Tag and it'll dynamically update with your variable

[Roman Kemp @romankemp]

This video from @NorwichCityFC is the best bit of Mental Health Awareness I’ve ever seen… watch until the end.

[Rand Fishkin (follow @randderuiter on Threads) @randfish]

NEW research: https://t.co/u2vUmKr6xP

How bad is the "Dark Social" problem? To find out, we worked with @StevejLamar on an experiment across 11 social networks and 16 types of referrals, measuring how much traffic these networks send without correction attribution.

[Jonathan Catton @JonathanCatton]

@gildner @PPCKirk Fwiw, with those, I export into sheets and then make an actual sensible graph. But yeah, the crappy graphs in GA4 are one of my biggest annoyances.

[Michael Spicer @MrMichaelSpicer]

circus marketing team

[Jason Lengstorf @jlengstorf]

More than 7 billion people globally use butts every day.

But most people don’t know their full power.

Here are 6 uses for a butt so you can get the most value from yours: 🧵

[Jonathan Catton @JonathanCatton]

@CharlesFarina I would give my left arm if they just let me change the damn graphs in the standard reports to Weekly/Monthly aggregation rather than only Daily. Does Google not understand the concept of a weekend?

[Mike Galsworthy @mikegalsworthy]

This is brutal.

So powerfully done by @ByDonkeys and AC-12 cast. 😲

[Alex Selby-Boothroyd @AlexSelbyB]

You know good design when you see it
(h/t to @p_lloydy for nailing it, as always)

[John Burn-Murdoch @jburnmurdoch]

Folks, if you see anyone quoting Alex Berenson / Joe Rogan on how case rates in England are higher among vaxxed than unvaxxed, that data is incorrect, as explained here.

The table they shared is real, but it's wrong.

[Lewis @lewissclarke]

Will always be a classic #ripsean

[Jonathan Catton @JonathanCatton]

This time tomorrow I'll be speaking with @julie_m_reid and a bunch of other clever clogs on running Data-Privacy Compliant campaigns and the implications for tracking and analytics. Stop by if you've any questions about the Cookie Armaggedon!

https://t.co/LK6tEcrxV7

[Jonathan Catton @JonathanCatton]

@marketingsoph Yeah it's a real pain. JUST TELL ME WHAT QUERIES I PAID FOR PLEASE GOOGLE

[Jonathan Catton @JonathanCatton]

@marketingsoph Hey @marketingsoph trick I learned recently was that if you go into Google Analytics and look at the Search Queries report there you can see everything. (You don't get cost stats, just Sessions, but better than nothing!) #ppcChat

[Tom Bestwick @tbestwick93]

Tomorrow, I will be co-hosting this event with @kieranslawler!

We'll be talking a lot about our latest eGuide and defining what the Digital-Ready Culture really means.

Join us! It's free after all. Hopefully, you will learn something and have a laugh along the way, too! 😁

[Kareem Carr, Ph.D. @kareem_carr]

me, a data scientist, neutrally analyzing my data and passively accepting the results of each of my data analyses wherever they end up leading.

[Jonathan Catton @JonathanCatton]

@pelogia @doto_to @Supermetrics Yeah, I haven't looked at alternatives yet myself. It just used to be that Supermetrics was the flat out cheapest and therefore a no-brainer. Now... they might still be but probably best to do your due diligence and verify.

[Jonathan Catton @JonathanCatton]

@doto_to @Supermetrics @pelogia Fully agreed. I liked the idea of modular prices to get the data sources you need. But when getting just 3-4 is as expensive as the whole bunch it's ridiculous! If we weren't already on the old pricing model I'd never buy in now.

[Rachel Holey @rachelholey]

Pretty chuffed with my first blog for @HallamAgency! There was lots of #SEO news flying around in Jan so thought I’d pop the highlights in one place 🤓 #agencylife #digitalmarketing

[Jonathan Catton @JonathanCatton]

@tbestwick93 @HallamAgency