As AI reduces search traffic, pay out creators that fuel great AI results. Huge need for $$ incentives for content creators, separate from ads, in a world with less monetizable traffic.
Food for thought from @stratechery via @dherman76
https://t.co/VV4HXCyw1u
@ericfranchi iSpot benefitting from many of the same MOAT SEO benefits. If you want to watch a brand/competitor's TV creative, iSpot links come up and build awareness / pull folks into the actual $$ biz.
Love seeing how this @MMMnews article cites a few initiatives my team's worked on: our Stream of Thought program, 2024 outlook, social presence, and exec thought leadership. https://t.co/pZQcRkLkQ5
#ClaudineGay's handling of anti-semitism was horrible, but:
1. She's right in her warning that this is not about one leader, one university.
2. We should take pleasure in people making mistakes, learning from them, & growing. Not in their downfalls.
https://t.co/ffGcovs6EM