Justine Pirie

General Manager @ Cox Inall Communications. Views are my own...

[Justine Pirie @JuzMac]

@VictorFriedberg on how nutritional security rather than food security will be the preeminent organising principle for food and ag for the next decade. #evokeAG

[Justine Pirie @JuzMac]

@AustFarmInstitu #AusAgESG Roundtable quote of the day from Macdoch Foundation CEO Michelle Gortan: "Data will help us ground truth what is happening on farms."

[Australian Farm Institute @AustFarmInstitu]

One of the biggest impediments to genuine #ESG change is #greenwashing - & the temptation to revert to “storytelling” is part of the problem, Michelle Gortan of Macdoch tells #AusAgESG Roundtable

[Dentsu Creative PR @Dentsu_CPR]

Getting it done at the #NuffieldAg National Conference! Our team @sophkeatinge & @1SusannahWhite spreading the @nuffieldaust news in Melbourne this week.

[Nuffield Australia @nuffieldaust]

Here they are! Meet the #NuffieldAg class of 2019

[Dentsu Creative PR @Dentsu_CPR]

Behind the scenes at #NuffieldAg witnessing some of the best & brightest farmers in #AusAg @1SusannahWhite @sophkeatinge @nuffieldaust.

[Justine Pirie @JuzMac]

David Goodfellow shares his insights on the importance of mindset in ag and empowering people to make decisions #Agribuzz @FarmWritersNSW @CoxInallAgri

[Justine Pirie @JuzMac]

A massive thank you to the team at @AustFarmInstitu and all the speakers over the past two days for putting on an incredible and thought provoking event #DigitalFarmers2018 @KatieMcRobert1

[Dentsu Creative PR @Dentsu_CPR]

Digital agriculture is the new post industrial agriculture we have been seeking says Prof Alex McBratney, Director of the Sydney Institute of Agriculture at @Sydney_Uni @Sydney_Science #DigitalFarmers2018 @AustFarmInstitu

[Justine Pirie @JuzMac]

Prof @DaveLambPrecAg says AgTech education is not a spray and pray exercise #DigitalFarmers2018 @CoxInallAgri @AustFarmInstitu @FoodAgility

[Justine Pirie @JuzMac]

@ramsaybaa @4DVirtualFarm Helloooo!!!

[Michael Briers @mikebriers]

A seismic shift measured in years not decades in automated agriculture says Mick Keogh @ausfarminstitu #DigitalFarmers2018 @foofagility

[Justine Pirie @JuzMac]

With just two weeks until the 11 year mark since the first smart phone was introduced, there are now 2.3 billion around the world - it shows us just how quickly technological change can happen says former @AustFarmInstitu ED Mick Keogh #DigitalFarmers2018 @CoxInallAgri

[Katie McRobert @KatieMcRobert1]

Wonderful vibe in the room for @AustFarmInstitu #DigitalFarmers2018 dinner - great conversations continuing from a day of inspirational speakers. Looking fwd to Mick Keogh’s speech & another full day tomorrow! @skdevitt @JuzMac @GeorgieSomerset @richardaheath @katevtrotter

[Justine Pirie @JuzMac]

Word of the day: swizz. Thanks @skdevitt !! #DigitalFarmers2018

[Australian Farm Institute @AustFarmInstitu]

#Agtech brings new people to #agriculture who think differently - it’s a challenge to adapt but #AusAg must embrace different perceptions & build new relationships to progress, Doug Fitch of @agworld tells #DigitalFarmers2018 in #tech session

[Justine Pirie @JuzMac]

If you’re going to be in AgTech you have to be in the field says Carolynne James talking about NSW DPI’s GATE Project in Orange #DigitalFarmers2018 @AustFarmInstitu @CoxInallAgri

[Sarah Nolet @svnoles]

Competition is on for best slide of #DigitalFarmers2018 I think we may already have a winner? 😂 @jmatthewpryor @RocketSeeder

[Justine Pirie @JuzMac]

“We need to be Australia not Silicone Valley” @svnoles CEO of @agthentic paints an inspiring picture of the future and thinks we can blow the target of being a $100b industry out of the water #DigitalFarmers2018 @AustFarmInstitu @CoxInallAgri

[Justine Pirie @JuzMac]

AgTech adoption means we’re going to be replacing easier to find casual staff with harder to find technically skilled senior staff. The real challenge will be providing training says @nuffieldaust Chair @arjfowler #DigitalFarmers2018 @AustFarmInstitu @CoxInallAgri

[Justine Pirie @JuzMac]

If you want people to adopt tech it needs to be intuitive. Netflix didn’t have someone going town to town to train people in how to use Netflix... says @chewy_notley true story! #DigitalFarmers2018 @CoxInallAgri @AustFarmInstitu