🎙 Life after GDPR Podcast

A Podcast about the effects of Data Privacy Regulations and Technology on Digital Marketing and Analytics. Hosted by @RickDronkers & powered by @data_to_value

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

Hey! 👋 Life after GDPR is a Weekly Podcast about Digital Marketing in a post-GDPR world hosted by @RickDronkers and powered by @data_to_value.

You can find all our episodes on https://t.co/yuI2qGDDju or search for us in your favorite podcast app.

[Rick Dronkers @RickDronkers]

Did some updates to the Notion DB I made with the new Google Tag parameters + recorded an explainer video. (P.S. I'm doing a webinar about all of this in ~2h from now!)

[Rick Dronkers @RickDronkers]

On Wednesday the 27th (in 2 days!) I'm hosting a webinar about the new Google Tag and Settings Variables. This change should significantly impact how you implement your Google Analytics 4 (and probably in the future also your Ads) tags.

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

For those who asked: Life after GDPR will continue! However it will likely be somewhere in the second half of 2023.

We’ve got a lot of ideas for the format and plenty of topics to discuss, all we’re missing is the time to execute. 😅🙏

[Rick Dronkers @RickDronkers]

4️⃣ options agencies have with clients:

1️⃣ Fight & circumvent privacy regulation & privacy tech.
2️⃣ Adopt privacy regulations and handicap your MarTech.
3️⃣ Ignore it all.
4️⃣ Try envisioning and building a new MarTech with Privacy by Design infrastructure.

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

Voting👇

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

What would you like to see as the future for the podcast? One idea we have is to structure a season with 1 ep for each step a company has to take on their journey towards data privacy compliance for digital marketing. Other ideas? Comment! 🙏

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

We’re 🧠storming about the future of the podcast. One idea we’ve got, is to create a new season with 1 ep. for each step a company needs to take on their journey towards taking data privacy for digital marketing seriously.

But would love to hear other ideas or feedback first!👇

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

What would you like to see as the future for the podcast? One idea we have is to structure a season with 1 ep for each step a company has to take on their journey towards data privacy compliance for digital marketing. Other ideas? Comment! 🙏

[Petri Mertanen @mertanen]

Thank you for having me! This is very interesting topic and method, as we don't need to use any cookies.

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

We had @mertanen on the show to tell us about the power of Online Media Mix Modeling and how this might be a viable alternative to deterministic digital analytics attribution for some companies (bypassing the need to collect personal data!)

https://t.co/JUPX0QFTcx

[Jared R Smith @jaredrileysmith]

Another solid year of podcast consumption @AnalyticsHour @LifeAfterGDPR @iamBradRedding

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

Full episode https://t.co/qF6J4bAeqo

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

New episode online! Lisette Meij from Privacy Verified joined us to discuss the infinite loop we seem to be stuck in between the EU, the US and Max Schrems.

[Further @furtherai_]

Cory Underwood (@randomnessncats), Analytics Engineer at Search Discovery, sat down with @LifeAfterGDPR host, @RickDronkers to discuss privacy legislation in the United States and more. Take a listen! https://t.co/320MHLrfS6

#Privacy #GDPR

[Rick Dronkers @RickDronkers]

US Based companies are in for a wild ride over the next 24 months as privacy regulations roll out in various states. @randomnessncats shared some insights about what to expect in the latest @LifeAfterGDPR Podcast episode. (Link in the comments below).

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

A new episode is out! @randomnessncats joined for the second time!

https://t.co/9BAgyJT0EZ

[Lukas Oldenburg @lukasoldenburg]

Waking up sore from the cowboy era and why a slow (longer than the current sprint) process for privacy compliance checks is a recipe for no compliance from marketers - the newest #LifeAfterGDPR podcast with @RickDronkers Janus Visser and Twan Lammers https://t.co/nyabqsVNga

[Rick Dronkers @RickDronkers]

Speed is essential for the adoption of the required processes to ensure data privacy in digital marketing. If we can't facilitate and deploy quickly, we become a bottleneck that people will try to circumvent.

New @LifeAfterGDPR podcast with Janus de Visser and @twan1989

[Rick Dronkers @RickDronkers]

Agree?? 👉 The table stakes of "doing data" have gone up. If you want to use data, you'll simply have to generate enough ROI from it to justify hiring that FTE that will handle data privacy and compliance.

A new @LifeAfterGDPR live from @DDMA_DAS with @Romarleij and Emma Gordon

[🎙 Life after GDPR Podcast @LifeAfterGDPR]

Podcast will hopefully be out a bit later today! Sorry for the delay.

[Rick Dronkers @RickDronkers]

One of the issues with Google Analytics is it’s inability to update historic data. This is especially valuable when tracking customer journeys across multiple devices.

@jordanpeck89 explained how @snowplow does allow for this in the latest episode of @LifeAfterGDPR.