Local SEO Audits

We help you learn how to get more results from your search marketing efforts. #LocalSEO #SayNotoFreeAudits

[Local SEO Audits @LocalSEOAudits]

Complaining about the Google algo and SERPs is the worse SEO strategy ever.

Instead of blaming Google and wishing they’d do XYZ, try doing something that will put you in a better position.

Like a Local SEO audit and action from us!

#SayNotoFreeAudits

[Local SEO Audits @LocalSEOAudits]

Really excited.

We started the week off with a win.

Another company that said no to a free loca seo audit.

#SayNotoFreeAudits

[Garrett Smith @GarrettSmith]

I love finding a #1 listing in a competitive SERP that has at least 90% of its links coming from paid niche edits and blogspot blogs.

[Garrett Smith @GarrettSmith]

This place is great. Right next to our office. Terrible to see, especially after all the work they put into the building the last few years.

[Local SEO Audits @LocalSEOAudits]

Use their commissary location plus posts to show current location for day.

[Joy Hawkins @JoyanneHawkins]

@jamesatbuzz @GoogleMyBiz @mblumenthal @DarrenShaw_ @Miriam_Ellis_ Food Trucks are businesses but are often unable to use Google My Business due to their inability to receive mail. However, they are allowed to be mapped and could be added as a place on Google Maps if their location is permanent.

[Local SEO Audits @LocalSEOAudits]

This is a great way to think about who to target for links

[Local SEO Audits @LocalSEOAudits]

As Google continues to surface more information from the website associated with a GMB profile and third party websites in the local pack, they may be growing less reliant on the data supplied by profile owners to generate results.

[Local SEO Audits @LocalSEOAudits]

Interesting how Google is pulling site info to populate local pack for “covid testing near me” related searches.

Clicking into the listings shows a note to verify the entity is actually doing testing.

The third listing seems to be auto-generated, as it’s a popup testing site.

[Local SEO Audits @LocalSEOAudits]

After reviewing 0 sites we’ve found the May Google core update is about links.

[Local SEO Audits @LocalSEOAudits]

6/ award winner a trophy
7/ follow-up with competitors and attendees via email, offer a deal
8/ post the event on your website and reach out to paper, radio, tv to let them know people can watch it there if they missed live stream
9/ repeat annually
10/ give the $10k to team

[Local SEO Audits @LocalSEOAudits]

1/ create a big a$$ pizza
2/ throw a local or regional pizza eating competition
3/ collect emails of competitors and people who want to watch
3/ reach out to paper, radio, tv
4/ reach out to food bloggers / instagramers
5/ life stream event on FB / Insta / YouTube

Cont.... 👇🏻

[Local SEO Audits @LocalSEOAudits]

6/ award winner a trophy
7/ follow-up with competitors and attendees via email, offer a deal
8/ post the event on your website and reach out to paper, radio, tv to let them know people can watch it there if they missed live stream
9/ repeat annually
10/ give the $10k to team

[Local SEO Audits @LocalSEOAudits]

1/ create a big a$$ pizza
2/ throw a local or regional pizza eating competition
3/ collect emails of competitors and people who want to watch
3/ reach out to paper, radio, tv
4/ reach out to food bloggers / instagramers
5/ life stream event on FB / Insta / YouTube

Cont.... 👇🏻

[Ross Simmonds @TheCoolestCool]

Fun game for marketers:

You run a local pizza shop. You have $10,000 to invest in any marketing activity you'd like, how would you allocate that budget today?

Let's hear your ideas.

[Local SEO Audits @LocalSEOAudits]

Delivery startups really showing off the growth hacks...

...thanks to Google’s “suggest an edit” feature you can insert any phone number!

[Tom Gara @tomgara]

If you Google a restaurant's phone number and call them directly to make an order, it's often actually an SEO'd up redirect number created by Grubhub, which takes a cut from the order just as if you made it on their app https://t.co/wIIJCvQPvV

[Local SEO Audits @LocalSEOAudits]

We do a lot of #SEO audits, which has us wondering...

How are all these SEOs able to so quickly assess their sites to come up with these core update pieces?

You’d have to review at least 100 sites? Spend at least an hour (if not more) on each?

Maths doesn’t add up...

[Garrett Smith @GarrettSmith]

So as much as you want to track the algorithm and your rankings, you should be tracking the SERPs themselves (with @serpwoo of course). It will allow you to learn Google's intent.

It's very evident by their updates are not all about the user...or your backlinks 🙃

[Local SEO Audits @LocalSEOAudits]

Congrats to @GIPHY

[Local SEO Audits @LocalSEOAudits]

@keyserholiday Sending flowers

[Darth Autocrat (Lyndon NA) @darth_na]

@DarrenShaw_ @MatthewJBrown @lilyraynyc @hamletbatista As per the rest, Sitemaps.
But you can submit multiple, prioritising top/vital pages first.

You can also target specific URLs (top/vital) with the URL inspection tool.

Links. Get some new ones, and see if you can get a few influential old ones updated.