Luke Schaefer

Building scalable lead generation systems for local service businesses
Helping you turn enquiries into consistent revenue

[Perfect Guidance 🧭 @PerfectGuide_]

The best revenge is success.

[Alex Hormozi @AlexHormozi]

You only need to get rich once. So you might as well work as hard as you can to get it done as fast as you can.

[y @ysuckme]

2026 smells like money

[Luke Schaefer @LukeSchaefer__]

Exciting times 👀

[beehiiv 🐝 @beehiiv]

you aren't ready for november 😈

[Luke Schaefer @LukeSchaefer__]

@TomFowlerSix @beehiiv I like this!!

[Luke Schaefer @LukeSchaefer__]

@paycale app

[Luke Schaefer @LukeSchaefer__]

Ran a poll in last week’s email.

The results gave me something rare online - validation.

It’s not final, but it’s enough to keep building.

Whether it turns into a paid product or not… we’ll see when the full version is ready.

[Luke Schaefer @LukeSchaefer__]

I’ve always loved travel - but instead of becoming an influencer, I’m building a digital brand from scratch.

Step 1: Launch a travel newsletter.
Step 2: Turn guides into ebooks.
Step 3: Make it profitable.

Documenting the whole journey here 🌍

[Luke Schaefer @LukeSchaefer__]

@10X_AI_ N8N

[Luke Schaefer @LukeSchaefer__]

@kevinasrx @niconley Recently thought of a similar concept to this and discussed it with one of my friends, he came across this tweet and sent it to me.
How do you go about getting the leads to the subs and generating revenue for yourself or is this on a bases of selling the service first?

[Luke Schaefer @LukeSchaefer__]

@JulianGoldieSEO Yes

[Luke Schaefer @LukeSchaefer__]

I've received 18 "Loved it", absolutely great seeing people are enjoying my newsletters every week!

[Luke Schaefer @LukeSchaefer__]

In this week's local newsletter addition I've asked a very easy question, and it's great feedback so far!

Love seeing it!🫣

[Luke Schaefer @LukeSchaefer__]

Are there any specific polls you run to find out more about your subscribers?👀

[Luke Schaefer @LukeSchaefer__]

Going to be working on Newsletter #2 from Fresh, lets do this!! 🔥🚀

[Luke Schaefer @LukeSchaefer__]

Just landed a sponsor for my local newsletter — a real estate agent. We’re doing a commission-based deal for any property sold through leads from the newsletter.

Is this a smart play, or would a fixed ad package be the better move?

[Luke Schaefer @LukeSchaefer__]

Officially hit the 3000 Sub mark, super amped! 🔥🚀

I need to get the click through rate up to around 5%, any tips to increase this?

[Luke Schaefer @LukeSchaefer__]

Day 1 of launching my local newsletter

325 subscribers🚀

Cost per subscriber: $0.069

Let’s keep this momentum going!💡📩
#NewsletterGrowth

[Luke Schaefer @LukeSchaefer__]

Update: 1 week later - 2nd newsletter sent today!

Stopped running ads for 4 days, continued the ads yesterday and today. I'll continue running the ads for the rest of the month.

Subs: 2913
CPS: $0.075 (Increased - and noticed running it over the weekends this tends to drop.)

Facebook followers: 500
Instagram followers: 134

It's time to start blasting out organic content on social media to reach my local area to get noticed and get organic subscribers coming in.

I've added in my referral program this week, but I need to create a free PDF guide very soon to incentivise subs to refer friends and family.

[Alex Hormozi @AlexHormozi]

People only root for others at two times:
First, when they’re at the beginning of the race.
Second, when they finish.

Neither is when you need it.

So, you have to master the middle.
The boring, exhausting, soul-crushing middle.
That’s where the winning happens.
On your own.

[Alex Hormozi @AlexHormozi]

Big goals and small goals are both hard to accomplish.
And if it’s gonna be hard either way, you might as well go big.