Just about to present my group's start-up marketing strategy! I am excited to be presenting the expected outcomes from our marketing plan and what it means to our business moving forward #startupsummer21
Did you know that an ideal pitch should have EMPATHY? Being attuned to the needs the audience you are presenting to is as necessary as having clarity and delivering value! You need to be aware of whom and what you are trying to convince. #startupsummer21
Just completed the Digital Advertising course offered by HubSpot. I learnt about how to create a customer-centric advertising strategy, including journey-based advertising. Highly recommended to anyone looking to reach the right people online! #startupsummer21
I had such a great time working on the pitch for our startup "Duckling" with my team this past week. Duckling focuses on connecting independent restaurants with "ugly" produce from local farms. Check out our business model below! #zerofoodwastefuture#startupsummer21
@TWercberger You will definitely find this course to be very useful! I have completed the course last year, and have been using what I learnt to manage my business.
Ever wondered about what vocabulary your customers use to describe their experience with your brand? That is netnography! It is gaining a deeper understanding of your customers' interaction with your brand, and using this information to reach them better! #startupsummer21
Want to create a social media (SM) marketing campaign for your startup but don't know where to start? Think about the different content buckets you want to have on your SM pages, such as product/service focused, UGC focused, and message focused contents to share! #startupsummer21
Are you thinking about using email marketing for your startup? Well, there are 3.8 billion email accounts. That is almost half of the world! You have to use email marketing for your business and provide your customers with content they will be happy to read #startupsummer21
How I Built This is one of my favourite podcasts. It features founders that share their startup stories and the movements they have created. I feel more connected to the brand when I learn about the people behind it. Podcast is a powerful connecting tool!
#startupsummer21
If your resume is merely a history of your work, consider turning it into a marketing tool that advocates for you. Your resume should help recruiters understand what they can expect from you if they hire you. #personalbrand#startupsummer21
When I think about no-brand strategies, MUJI comes to mind. MUJI means “no-brand quality goods.” MUJI products are recognized by their essence rather than the logo. It has become a movement that places the product before the brand. Will MUJI stick in N. Amer ?#startupsummer21