Marketing ROI Gal

I'm all about keeping up with the evolving technology to increase and measure
marketing ROI in the most effective way possible!

[The ANA @ANAmarketers]

Three trends you absolutely must keep an eye on if you want to keep your marketing career on track: https://t.co/kf1HLX4jzp

[Marketing ROI Gal @MarketingROIGal]

Looking forward to seeing which @Cannes_Lions awards the @BurgerKing team takes home this year! #marketingroi #advertising #creative #creativemarketing https://t.co/icMQjqoiD2

[Fer Machado @fer_machado123]

"Listen #BurgerKing, quit messing with my mind, quit messing with my emotions". #Google #GoogleHome #Whopper #Advertising @Cannes_Lions @TheOneClub https://t.co/Rs63XPyDVH

[Marketing ROI Gal @MarketingROIGal]

50 cent chocolate frosty! https://t.co/KYQg5eE066

[Wendy’s @Wendys]

End of the world. Who you saving?

[Marketing Evolution @MktgEvolution]

9.2% of marketing budget goes to analytics @lizzyfookune @Gartner_inc @GartnerDigital #GartnerDMC #analytics #insights #datadrivenmarketing #marketinganalytics #consumerinsights

[Marketing Evolution @MktgEvolution]

Three common ways to measure your brand: 1) Brand equity. 2) Brand health. 3) Brand impact. @martykihn @Gartner_inc @GartnerDigital . @MktgEvolution agrees on the importance of measuring! We can help #GartnerDMC #measure #measurement #attribution #optimization #marketingroi

[Marketing ROI Gal @MarketingROIGal]

@fer_machado123 @Forbes_es Congrats!

[The ANA @ANAmarketers]

Studies show that companies with outstanding CX experience a 32% increase in stock price. Drive your value with these tips and tricks for improving customer experience: https://t.co/QPG0FOrKOp

[Marketing ROI Gal @MarketingROIGal]

Will Google’s @DoubleClick ad ID change impact #attribution vendors? @MktgEvolution's CEO @rexbriggs offers insight https://t.co/rdrUEUciqZ by @JamesHercher @adexchanger

[Marketing Evolution @MktgEvolution]

Can't wait to see @Keurig's Larry Hughes talk on stage at @GartnerDigital on how to scale #content creation to deliver #personalization next week in sunny San Diego! #GartnerDMC #data #analytics #strategy #marketing #marketingroi

[Marketing ROI Gal @MarketingROIGal]

“In banking, historically the value prop was the branch network. Now we’re moving to a place where we have a lot less differentiation and an environment where brands matter less. We need to drive a value prop that’s unique” -@NovantasInc #EvolveME18 #creativity #valueprop

[Marketing ROI Gal @MarketingROIGal]

My favorite Shark @TheSharkDaymond delivering an inspiring keynote at @MktgEvolution’s Evolve Summit! #EvolveME18 #setgoals #sharktank

[Marketing ROI Gal @MarketingROIGal]

Loving the 90s throwbacks at @MktgEvolution’s Evole Summit at the @IntrepidMuseum #EvolveME18

[Marketing Evolution @MktgEvolution]

Touring the @IntrepidMuseum at our Evolve Summit Gala! #EvolveME18 #enterprise #testlearnevolve

[Marketing ROI Gal @MarketingROIGal]

Christine Grammier recapping Google and DoubleClick’s changes to #adtracking and what that means for #marketers @MktgEvolution @cgrammier #EvolveME18 #adservers #adtracking

[Marketing ROI Gal @MarketingROIGal]

What is the #roi of the media? How to the #messages compare? @MktgEvolution’s @rexbriggs presenting on the power of #spend to #impact response functions at the #evolve summit! #EvolveME18 #mmm #attribution #optimization #mta #roi

[Marketing ROI Gal @MarketingROIGal]

Loving this breakfast in our beautiful new office @MktgEvolution! #expanding #growing #marketingroi #attribution #optimization

[Marketing ROI Gal @MarketingROIGal]

Newest @forrester Wave report is released and @MktgEvolution is named a leader and received the HIGHEST score in current offering https://t.co/hboS0wd9FP #MarketingMeasurement #marketingoptimization #wave #leader #marketingattribution #marketingmix

[Marketing ROI Gal @MarketingROIGal]

"Marketing has been struggling with all these different silos and behavior, and now it can be liberated" @rexbriggs @MktgEvolution @IBM #mktgroiwebinar #marketing #marketingroi #mmm #attribution #personlevelmarketing

[Marketing ROI Gal @MarketingROIGal]

“We have these 4-5 #KPIs we looked at, all around #perception. Next, we want to validate or confirm that those KPIs lead to some sort of #business #result- does it actually lead to #revenue, and does it lead to brand perception?” -Sachin Pai @IBM @MktgEvolution #mktgroiwebinar