5 years of experience building a $10,000/month ghostwriting agency, now doing the same with my personal brand. 📝 Insights on copywriting, marketing and life.
@Copywriting_Dad It's never too late to forgive your parents
By age 30, you may have a better understanding of what they went through and why they made the choices they did
Forgiveness can lead to improved relationships and greater peace of mind
The iPhone is so much better than any other phone it isn’t funny.
I now check for phone type in interviews and automatically disqualify the android users.
I've been posting on LinkedIn for 100+ days.
Got at least 5 requests to jump on podcasts.
I'm sure those podcasts will open many doors, bring in new clients, and spark relationships.
If you're in doubt:
Build your social presence there.
It 100% pays-off.
3 habits that *greatly* accelerated my progress as a beginner writer:
1. Choosing (and sticking to) an output cadence
2. Choosing (and sticking to) a set time of day to write
3. Capturing ideas anywhere and everywhere
With these 3, I had a "foundation" I could build upon.
My daily to-do list is only 1 to 3 tasks long.
This one habit transformed my business forever.
No fancy tech
No big actions
No streess
Just easy work.
+++ Thread +++
Don't let your lack of knowledge hold you back.
Imperfect action is better than no action.
Start where you are, use what you have, and do what you can.
Quality is a power law. The best books are way, way better than average ones. Once you spend meaningful time with the best books ever written, everything else feels dim in comparison.
I’m sometimes afraid to read sales letters of pro copywriters.
I start…
Skim through it…
Until a word in bold catches my eye.
“DAMMIT! He caught me!”
Then suddenly you’re at the end of the letter…
Shouting… “BABE! WHERE’S MY CREDIT CARD?”
Yeah.
That happens.
It has never been easier to win.
If you make 21 podcast episodes, you are in the top 1% of podcasts.
Less than 6 months of consistency!
• Writing tweets
• Making podcasts
• Posting on Instagram
Doing literally *anything* consistently for 6 months will change your life.
Not sure what to write about?
Uncover the ideas that are obvious to you now—but weren't 2 years ago.
Ask yourself, over the last 2 years, what:
• Topics have you learned?
• Jobs have you started (or quit)?
• Life transitions have you made?
Boom—now write about those.
Some questions, usually beginning with 'what' or 'how', encourage readers to reflect more deeply on themselves and their situation. In neuro-linguistic programming (NLP) they're called 'meta model questions'.
Brand gurus:
“Don’t worry what others think.”
Brand experts:
👉🏻 conducts market research
👉🏻 positions brand in the mind of consumers
👉🏻 obsesses over perception
👉🏻 receives feedback from audience
👉🏻 applies human psychology
👉🏻 literally cares what people think
I’ve decided to use my platform to broker 3-5 businesses a year ($1m+ in revenue).
If you’re interested in selling your company and you think 30 million impressions a month could help, send me a DM.