Masters of Scale

Iconic business leaders. Priceless advice.

[Masters of Scale @mastersofscale]

Masters of Scale Summit is back.

Join founders, operators & execs across industries — navigating real stakes in real time — Oct 20–22 in San Francisco.

This is where bold ideas spark and connections drive momentum. New speakers announced regularly.

https://t.co/h4rQa9EkH1

[Masters of Scale @mastersofscale]

Before celebrity brands were everywhere, Rohan Oza was changing the game.

While building @vitaminwater, he had a bold idea: instead of paying @50cent for an endorsement, give him equity. The partnership helped turn Vitaminwater into a cultural phenomenon.
https://t.co/WCoKl1nNAD

[Masters of Scale @mastersofscale]

Commitment. Presence. Competitiveness.

Those are the qualities https://t.co/vHsvUZR0i4 CEO Brad Wilson says matter most for those entering the workforce today.

Watch more: https://t.co/fF8jVjXivt

[Masters of Scale @mastersofscale]

As graduation season comes to a close, Maya Shankar (@slightchangepod) shares one final piece of advice for the Class of '26.

She joined Jeff Berman to discuss why embracing uncertainty and following your curiosity can lead to unexpected opportunities.

https://t.co/fF8jVjXivt

[Masters of Scale @mastersofscale]

Carrie Joy Grimes, founder and CEO of @workmoney, joins Jeff Berman to explain why shame is a poor motivator for better financial behavior and which money advice is worth leaving behind.

Watch: https://t.co/RI0wGeOWec

[Masters of Scale @mastersofscale]

We all have strengths, yet we often spend more time dwelling on our mistakes than recognizing what we do well.

Matt Abrahams shares advice for the Class of 2026 with Jeff Berman: invest in communication skills, embrace practice, and celebrate your wins.

https://t.co/fF8jVjXivt

[Masters of Scale @mastersofscale]

Carrie Joy Grimes, Founder and CEO of @WorkMoney, shares how entering the workforce with empty pockets sparked her journey toward financial literacy.

Watch: https://t.co/RI0wGeOWec

[Masters of Scale @mastersofscale]

We like to think our financial decisions are driven by logic, but in reality, emotions are often behind the wheel.

Carrie Joy Grimes — Founder and CEO of @workmoney — joins Jeff Berman to explain why money is both a math and an emotional problem.

https://t.co/RI0wGeOWec

[Masters of Scale @mastersofscale]

Over the last few months, Jeff Berman has sat down with founders and CEOs to gather advice for the Class of '26.

@DraftKings co-founder and CEO @JasonDRobins discusses building valuable skills and staying adaptable in a fast-changing market.

https://t.co/fF8jVjXivt

[Masters of Scale @mastersofscale]

🎙️ Masters of Scale is headed to NY @Techweek_!

Join @RapidResponseHQ host @rsafian and @IBM CEO @ArvindKrishna on June 2 at 3pm ET for a live conversation on the future of AI, leadership lessons from the front lines & where IBM is headed next.

Register: https://t.co/h4Mdn2jvhG

[Masters of Scale @mastersofscale]

Entering the workforce today looks very different than it did 20 years ago, but the uncertainty of your early 20s hasn’t changed.

@FanDuel CEO Amy Howe shares advice for the Class of 2026 with Jeff Berman.

Watch more: https://t.co/fF8jVjXivt

[Masters of Scale @mastersofscale]

Former @Coach CEO Lew Frankfort took an unconventional path into the company. Before interviewing at Coach, he disguised himself as a journalist to better understand the brand’s customers — insights he says helped shape his future success.

https://t.co/V5cSv4bYgU

[Masters of Scale @mastersofscale]

When Lew Frankfort joined @Coach 50 years ago, it was a small NYC handbag maker with no storefronts. He joins Jeff Berman to share how he helped scale the brand into a global icon worth more than $20 billion through a blend of “magic and logic.”

Watch: https://t.co/V5cSv4bYgU

[Masters of Scale @mastersofscale]

Today's working world looks very different than it did only a decade ago. We asked @BessemerVP, @bdeeter what advice he'd give to graduates entering a workforce increasingly shaped by AI.

Watch: https://t.co/fF8jVjXivt

[Masters of Scale @mastersofscale]

As a new class of graduates enters the workforce, we asked some of our Masters of Scale guests to share their advice for the next generation.

@VaynerMedia's @garyvee joined Jeff Berman at Super Bowl Radio Row to share his wisdom for new grads.

Watch: https://t.co/fF8jVjXivt

[Masters of Scale @mastersofscale]

Author @DavidEpstein believes that constraints lead to innovation.

He talks with host Jeff Berman about the fascinating research he did to support this idea, with examples from Silicon Valley, NASA, Pixar and more.

Watch: https://t.co/kg7kJtSb30

[Masters of Scale @mastersofscale]

.@raisingcanes is one of the world’s most recognizable restaurant brands, but how did it get there?

Founder & CEO @ToddGraves joins Jeff Berman to share the lessons he’s learned, advice for young leaders, and what it takes to build lasting success.

📺: https://t.co/OQgSNAP28B

[Masters of Scale @mastersofscale]

With nearly 1,000 restaurants worldwide, @raisingcanes is now a billion-dollar brand.

Founder & Co-CEO @ToddGraves shares how he started from ground zero, and what it took to build it: persistence, resilience, and relentless commitment.

Watch: https://t.co/OQgSNAP28B

[Masters of Scale @mastersofscale]

Selling your company to private equity may seem like a fast track to success, but @raisingcanes Founder & co-CEO @ToddGraves says it can come at the expense of company culture and trickle down from there.

Watch: https://t.co/OQgSNAP28B

[Masters of Scale @mastersofscale]

“I think we knew our baby was ugly.”

@drinkpoppi co-founders Allison and Stephen Ellsworth share how Rohan Oza pushed them to completely rethink their branding after Shark Tank, and why that decision changed the trajectory of the company.

Watch: https://t.co/FbAwYPUICO