Matthew Janusz

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It’s not too late for CTV to help you reach the last-moment shoppers of the holiday season.

Pro tip: Your goal shouldn’t be to reach these shoppers early, but rather to reach them later and with convenience in mind.

Get more tips on how to engage them:
https://t.co/pmXhShBexG

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Don't miss tvScientific at #Gamesforum2023 on October 24 in Seattle. You can chat us on Linkedin to set up time to chat or email [email protected]. We're excited to connect!

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Retail marketers need the right recipe to engage all types of holiday shoppers. And CTV should be the main ingredient. In this guide, you’ll find pro tips on how to build a holiday campaign strategy, measure success, reach all kinds of shoppers, and more: https://t.co/BMsDhKL5sN

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Don't underestimate the value of customer acquisition in today's competitive landscape. Check out our customer acquisition guide for everything you need to refine your approach and make an immediate impact: https://t.co/C1mE7clKfe

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Growth marketers need a constant pulse on their customer acquisition cost (CAC) for sustainable growth.

Use our newest guide to learn to calculate your CAC, measure against benchmarks, and power up your growth strategy with CTV performance tools:

https://t.co/u2aOKcC6a8

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Time waits for no one and the clock is already ticking to plan a holiday campaign that check off everything on your list. Learn more about the three main types of holiday shoppers and how to engage them: https://t.co/O4uzp7MKK4

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'Tis the season for CTV. But how do you get started?
It’s simple: Download this guide. You’ll get expert tips for building your #holiday campaign strategy, measuring success, reaching all kinds of shoppers, and much more.

➡️ https://t.co/8KcY0RZfbo

#BlackFriday #CyberMonday

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Earlier this week, we announced that advertisers can now purchase #CTV ad campaigns on a Cost Per Outcome (#CPO) basis through our leading partners. @MediaPost covered more about the model's launch and highlights in Digital #News Daily: https://t.co/Cx9RNgUYkV

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We're excited to be on the shortlist for Best Video Management Platform at this year’s @Digiday Technology Awards.

Our co-nomination with client @WildlifeStudios rounds out an amazing group of finalists.

Good luck to all companies in the running!
https://t.co/7ByqH5eTss

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Our CEO joined #PaleoAdTech podcast to discuss his work in early industry pioneers, co-founding OpenX, and how CTV's potential shaped the vision for tvScientific.

🎧 Listen:
Web: https://t.co/BHLz2MaN7C
Apple Podcasts: https://t.co/z7q9CJsTPB
Spotify: https://t.co/aLRkFxS8lv

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We compiled 12 statistics that cover key factors in OTT's global growth and where the future of streaming media is heading. Read more: https://t.co/XYtsQdv3Eb

#OTT #Advertising #Streaming #CTV #DigitalMedia

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CTV's unique advertising opportunities can yield stellar results for mobile game marketers.

Preparing a successful #CTV #advertising campaign for your #mobilegame means learning how to avoid these 5 common pitfalls:
https://t.co/LW51ZP73nt

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What will be the main influences on your advertising strategy for 2024?

#CTV #AdTech #Strategy #DigitalAdvertising

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Learn how #CTV platforms can balance #demandgen vs. #leadgen strategies and foster long-term loyalty.
Read more: https://t.co/p0fVCd5l8C

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What TV ad is the most memorable to you? 💬

If you want a chance to win our Virtual Care Package, join Meet tvScientific and answer this question!

➡️ https://t.co/7x17JKh1wu

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Discover where paid user acquisition can amplify your marketing strategy and the most suitable channels for your next campaign:
https://t.co/f9xpvPijsw

#CTV #performancemarketing #digitaladvertising #paiduseracquisition #UAstrategy

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We're thrilled to have an impressive cohort of experts and industry veterans join tvScientific's leadership team this year. Read the full release: https://t.co/3j0Ii5jaEJ

#ctv #adtech #digitaladvertising #performancemarketing #performanceadvertising #news #leadership

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Join our live #webinar on July 13 at 2pm ET / 11am PT to learn:
➡️ Why performance marketers are investing in #CTV
➡️ How to maximize ROAS and marketing budget ROI with #TVadvertising
➡️ Success stories from industry leaders

Register now: https://t.co/Q8MPuDwVr5

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Our Co-Founder and CPO David Koye's new piece for @TheDrum explains the importance of #transparency in #media measurement and what marketers should look for in a #measurement or ad-attributing platform.

Read the full article here: https://t.co/tOyvokiL4M

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Spending on #CTV increased by more than 25% in 2023 and forecasters predict its growth will continue. #TVadvertising costs vary widely depending on the type of ad, audience, and placement: linear, CTV, or #OTT.

Learn how best to plan your budget: https://t.co/BJrR34el95