Mongezi Mtati

MD and #ChiefAwesomist of @WordStarters. Digital Strategist with an interest in communities across digital. Keynote speaker. Founder and host of @CreativesLead.

[Mongezi Mtati @Mongezi]

Some content creators delete content to accommodate brands but this may not serve them, I explain why here:
https://t.co/QhQDmXAZn9

[Lorato Tshenkeng @LoratoTshenkeng]

📢THE COUNTDOWN IS ON! To the #SocialMediaSummit4Gov

Great insights & actionable strategies from top leaders from @googleafrica, @PRISA_Africa, @SasriaSOCLtd, @debriefnetwork & more!

🗓️June 30 - July 1, 2026
📍UJ Business School
🎟️GET YOUR TICKETS NOW: https://t.co/DZzX5nmnbo

[The Lead Creative @CreativesLead]

If you've ever built a brand or community, you'll know how hard it is to keep people engaged. The CEO of @IMCConf, Dale Hefer has done this and built Africa's biggest marketing conference. She shares insights on relevance, inclusion and sticking to your ethos.

[The Lead Creative @CreativesLead]

If R50 billion is spent on advertising annually, is most of that spend wasted if the work is just forgettable?

This is what the Group MD of Park Advertising, Chris Botha, answers in our latest episode: https://t.co/Wh2qitECdA

#Advertising @ChrisMediaBotha @MediaShopZA

[Mongezi Mtati @Mongezi]

I always want to know how people organise strangers become a community. I don't know anyone who has done it as consistently, and for as long as @DrLifesgud. Here's his view of some communities succeed.

#contentcreator #advertising #marketing #TheLeadCreative #marketing

[The Lead Creative @CreativesLead]

We're curious about what it takes to build and maintain successful communities, and entrepreneur, @DrLifesgud has done this for decades. One of his views is that great communities create belonging. Listen where you get podcasts or here: https://t.co/bGtVGzt98a

#contentcreator

[Lorato Tshenkeng @LoratoTshenkeng]

Dear Government Communicator,

REGISTRATION IS NOW OPEN for the 2026 #SocialMediaSummit4Gov hosted by @Decode_Afrika & the University of Johannesburg Business School (JBS).

📅30 Jun-01 Jul'26
📍JBS Park

Secure your seat today! Tickets are on sale now: https://t.co/7UlKzBVIEh

The Summit is endorsed by @PRISA_Africa. #PowerShift+

[Decode. @Decode_Afrika]

🚨REGISTRATION IS NOW OPEN!

The 2026 #SocialMediaSummit4Gov, in partnership with the University of Johannesburg Business School (JBS), endorsed by @PRISA_Africa is bigger & better.

🗓️30 Jun-01 Jul'26
📍JBS Park

Secure y'r seat! Tickets are on sale now:🔗https://t.co/B8Sg3wzh6z

[Mongezi Mtati @Mongezi]

@SixoGcilishe @LoratoTshenkeng @Julius_S_Malema @Tessa_Dooms There's also the voter who, without purely "supporting" a political party, just votes for it to reduce the power of another leading one. This is just so there are strong voices to oppose. That shouldn't necessarily be seen as support.

[Msizi Sigasa @SigasaME]

I’m receiving the worst customer care from you @Metro_Fibre ! I don’t see why I should continue with you.

[Mongezi Mtati @Mongezi]

@Zamantungwa_K You're doing amazingly at this, congrats.

[Mongezi Mtati @Mongezi]

@cb_doge As South Africans, we want companies that comply with laws and regulations. Not ones that makes up their own. In time, our economy will grow, with or without SpaceX. We're not changing the laws for a company that forces its way - besides it's not affordable for the masses.

[Mongezi Mtati @Mongezi]

@johan757186 @samChan3890089 They seemingly shut down months ago, without telling users.

[The Lead Creative @CreativesLead]

In our recent episode, Jessica Wheeler, the Chief Brand and Customer Officer of Nando's shares thoughts on AI in marketing, brand building and creativity.

#contentcreator #advertising #marketing #TheLeadCreative #AI

[The Lead Creative @CreativesLead]

After attending the Nedbank IMC Conference last year, seeing all the great marketing and industry minds in attendance, we wanted share it with you - our esteemed community. For your chance to join us, check out our LinkedIn page.

#contentcreator #marketing #imcconference

[Mongezi Mtati @Mongezi]

@LoratoTshenkeng Oh how I wish to arrive in life, in general.

[IMC Conference @IMCConf]

Dale Hefer joins The Lead Creative with Mongezi.
Marketing is Business®.
Relevance takes work.

Listen here: https://t.co/lGmpmzo9Me

@CreativesLead @Mongezi

[Mongezi Mtati @Mongezi]

Join our conversation with Sheila, at 22:30 on @channelafrica1, as we discuss misinformation in creativity, as a result of AI.
#AI #creative

[Marketing & Media SA @Biz_Marketing]

The Lead Creative | Client agency partnerships that deliver https://t.co/wlFrnTC5SY by @danettefrog44 via @Biz_Marketing @CreativesLead @Rogerwilco_sa @Mongezi

[Mongezi Mtati @Mongezi]

@tumisole Oh no. Not the sold 'bah-keys'!

[Mongezi Mtati @Mongezi]

We made it to 150 000 views on @CreativesLead, a milestone that means a lot and we're grateful to everyone who has shared, followed, watched and joined us to share insights on the show.

https://t.co/no1RxrKj7i

[Mongezi Mtati @Mongezi]

@PlanetFitnessZA You miss the point. Immediate communication is needed so we don't waste time going to the club, only to habe to turn back. You have our contacts.

[Mongezi Mtati @Mongezi]

@PlanetFitnessZA is there water at The Buzz, they don't communicate as issues arise, only loooong after the fact. Instead, they put an announcement on counter, which doesn't help anyone.