so many “do you need agencies” “agencies are bad/good” takes, are we not tired?
1. no, you don’t always need an agency
2. yes, you should always be marketing
3. core mission and vision should come from the founding team
4. agencies can’t fix bad product
5. marketing can’t fix bad product, but can temporarily improve perception
5. agencies can be great as an extension of your campaign team
6. agencies can be great with isolated marketing domains like pr, seo, brand, influencer marketing, paid
7. agencies must have a clear brief, scope, and main poc for them to work with to be great for you
8. not everyone should hire an agency
9. everyone should be doing marketing
10. agencies can help when talent, resources are scarce and you have clear goals
probably missing more. assuming we’re just engagement farming at this point idk
i’ve seen it from both sides. i’m at my third agency, and have also been in-house reviewing agencies. people who have talked about this before who have critical views of agencies that i align with:
- @ekrahm with @Austin_Federa on @JasonYanowitz ‘s pod
- @akachacolate ‘s first article
@Saboo_Shubham_ Do you have a max token limit for your Hermes agent so it doesn’t get caught in a loop or exploited and spends for a huge api bill? Or how’s this work
@egbennis@TaylorHoliday That’s my initial thought - becoming a direct competitor to your clients means you inherently cannot trust the service because incentives aren’t aligned
What's cool is clients who've gone through https://t.co/Z89imYdEnC have been alerted about this. The agentic team remembers which tools it's come into contact with.
We’ve identified a security incident that involved unauthorized access to certain internal Vercel systems, impacting a limited subset of customers. Please see our security bulletin:
https://t.co/0S939n3qHC