Neelima

[Neelima @Neelima27096852]

@TEDxMICA @TEDxMICA2019 @ilana
For a better skin

[Neelima @Neelima27096852]

@TEDxMICA @TEDxMICA2019 @ekdodhai
What a cutie glass, would love to have more and more of these

[Neelima @Neelima27096852]

@TEDxMICA @TEDxMICA2019 #TEDxMICA2019 @honeyroots
What a taste

[Neelima @Neelima27096852]

@TEDxMICA #TEDxMICA2019 @PeeSafe
You know the perks of being healthy😉

[Neelima @Neelima27096852]

@TEDxMICA @TEDxMICA2019 #TEDxMICA2019 @nutrisnacksbox
What a delight it was

[Neelima @Neelima27096852]

OneBigIdea: To stop living piecemeal be guilt free, lessons to learn from #micaadswag

[Neelima @Neelima27096852]

#micaadswag https://t.co/tnQi8BE61h
Flaunt your flaw, titan raga redefining womanhood #micaadswag

[Neelima @Neelima27096852]

Car purchase patterns has evolved, over the years. From a multiple user car to a single user car, brands are talking to more individualistic consumers #MICAAdSwag

[Neelima @Neelima27096852]

Challenging the 'Then WOW' to create a 'Normal NOW' is a form of establishing thought leadership and can be done by well established brands. #MICAAdSwag

[Neelima @Neelima27096852]

Conceptual framework of ads are: they need to be- Entertaining, Familiar, have Social Image and increase Spending. #MICAAdSwag

[Neelima @Neelima27096852]

Imagine if the world could see what a mom sees...#LoveOverBias #ThankYouMom
@ProcterGamble #micaadswag

[Neelima @Neelima27096852]

Bcoz Someone had to say it... #ItTakes2tomake #ItTakes2toraise @pampersindia #micaadswag

[Neelima @Neelima27096852]

Alyque Padamsee Changed the Way Women Were Portrayed in Desi Ads,
From Liril Girl to Lalita ji #micaadswag

[Neelima @Neelima27096852]

Tribal leaders CHALLENGE the status quo, they build a CULTURE (defining who’s in or out), they have CURIOSITY, they CONNECT people, they have CHARISMA (this comes from being a leader), and they COMMIT to the cause. #TribesWeLead #micaadswag

[Neelima @Neelima27096852]

Google used Nostalgia appeal for It's reunioin ad campaign and struck a chord in the hearts of Consumers #micaadswag

[Neelima @Neelima27096852]

Perspective is everything #RorySutherland #micaadswag

[Neelima @Neelima27096852]

A lot of companies have tried to penetrate the rural markets by just making smaller SKUs. But some have had to realise the hard way that some categories require behavioural change instead
#MICAAdSwag

[Neelima @Neelima27096852]

Amul girl has created a trust between the agency and the brand.
#MICAAdSwag

[Neelima @Neelima27096852]

Advertising Management classes getting bigger with Assistant Manager of Amul telling MICAns about advertising of this FMCG giant, starting from the Amul Girl all the way to Introducing Dr.Kurien.#MICAADSWAG

[Neelima @Neelima27096852]

When you can’t smoke, if you stand and stare out of the window on your own, you’re an antisocial, friendless idiot. If [however] you stand and stare out of the window on your own with a cigarette, you’re a philosopher. #perspective #micaadswag