Neven Simpson

Twitter lurker. National park traveler. Social & Digital Marketer. Foodie. Brewery explorer. @UTAustin ad grad. Opinions are my own.

[Make It Movement @MakeItMovement]

Check out the latest news on the Make It Movement -- a purpose-driven initiative to inspire young people on a path towards their future careers. #makeitmovement #earnaskill #buildacareer #makeit

https://t.co/6gZ4G0lwsB

[Thrones Facts | HOTD 🐉 @Thrones_Facts]

'The lone wolf dies, but the pack survives' 🐺

#GameofThrones

[Neven Simpson @NevenSimpson]

Having such an awe inspiring experience here at #TEDWomen this week. The future is female! https://t.co/35CUzwtdq6

[Dr. Vicky Forster @vickyyyf]

Standing ovation for @TaranaBurke, founder of the #MeToo movement at #TEDwomen

What an incredible woman to start the conference off.

[Alexandra Matthiesen @AMatthiesen]

Founder of the #MeToo movement, @TaranaBurke, takes a deep breath before taking on her @TEDWomen talk, and the crowd breathes with her.

“We’re stronger together.”

#TEDWomen

[Kate Gardiner @KateGardiner]

“Numbness is not the absence of feeling. It is sometimes the accumulation of feelings.” - @TaranaBurke #tedwomen

[Neven Simpson @NevenSimpson]

So, I’ve learned a lot about content & content marketing in Cleveland this week at #CMWorld, but I’ve also learned that this city is serious about their beer. Tons of breweries & some downright kick @$$ brews. Who knew?! Not this brewery aficionado. Well done! 👏🏻👏🏻 #ThisisCLE

[Dov Hoffman @dovhoffman]

.@michelelinn shares that if research is done right, it can be the editorial cornerstone of your content strategy. #CMWorld

[Neven Simpson @NevenSimpson]

How to create compelling content like a journalist (yes, even in marketing), with five key principles:
T. each
R. eputable Sources
U. niqueness
T. ension
H. uman Connection
Good stuff at #cmworld from @mdeziel @storyfuel_co!

[Stephanie Petrucci @slpetrucci]

“Don’t duplicate competitor content!” @ellieeille #CMworld

[Neven Simpson @NevenSimpson]

With the rise of new generations (like Gen Z), will more traditional, text-based, long-form content remain relevant? Or is it all about the video? #CMWorld

[Neven Simpson @NevenSimpson]

Interesting starter keynote with @Twitch this morning at #CMWorld. Loved all of the case studies and examples shared... great thought starters for potential partnerships down the line. #esports

[Neven Simpson @NevenSimpson]

@1zei3 @onespot Cool! What do you guys do again @onespot? #cmworld

[Neven Simpson @NevenSimpson]

Inspiring discussion with @jayacunzo about how to think for yourself to break through marketing “best practices” to create the best programs possible for YOUR unique situation... in a marketing landscape that looks like this. #CMWorld

[Lee Odden @leeodden]

"Marketers spend time creating epic content, so why not spend that same amount of time coming up with a plan for distribution and promotion?" @cmcphillips #CMWorld Exactly! Here are 50 content promotion ideas you can use today: https://t.co/iXIfrbII11

[Neven Simpson @NevenSimpson]

Quick poll: would you use surveys to gather data for owned content development #CMWorld?

[Sharra MacParrrrson @SaraBethMcP]

What should you ask yourself before making a video?
1) Where will this video live?
2) What will be above, below & next to this video?
3) What's the call to action?
@VyondVideo #CMWorld

[Jay Baer @jaybaer]

“Pay attention” is a misnomer. All attention is earned ~ @DrewDavisHere #cmworld

[Julia McCoy @JuliaEMcCoy]

“Why marketing fails:
1 - The goal isn’t big enough
2 - Not enough repetition
Minimum time: 9 months, average 18 months or longer, of implementing to see success.
3 - Remove. We have to clear the garbage that stops us from achieving our goals.”

👏🏻👏🏻
@JoePulizzi #CMWorld

[Neven Simpson @NevenSimpson]

Excited to check out "Team of Teams" after @newscred's #CMWorld presentation on Operational Efficiency. Lots of great insights on how to break down silos to get to a truly Integrated Marketing approach internally. https://t.co/JlZLQy4K8e