Optimatic

Optimatic is out! Follow @mobfoxofficial for all your in app video advertising needs.

[Optimatic @OptimaticMedia]

Make sure you check out @mobfoxOfficial a follow for all your in app video ad needs.
https://t.co/TUop4evJCQ

[Optimatic @OptimaticMedia]

Make sure you check out @mobfoxOfficial a follow for all your in app video ad needs.
https://t.co/6UHU5fYgKw

[Optimatic @OptimaticMedia]

We are out! Follow @mobfoxOfficial for all your video needs! https://t.co/TUop4evJCQ

[Digiday @Digiday]

The ad tech industry has a long way to go in learning how to explain itself to the public. https://t.co/tXcBWSJWBh

[Liam Galin @liamgalin]

Just finished 2 awesome days with the best of the best, Matomy's New York folks. #Optimatic, #WhiteDelivery, #Mobfox

[Digiday @Digiday]

70% of publishers say they have evidence that readers’ willingness to pay for content has increased in the past year, according to a new Axel Springer report. https://t.co/Ghq1ycOm3r

[Digiday @Digiday]

Header bidding isn’t getting left behind anytime soon. https://t.co/mzCwunfLhg

[AdExchanger @adexchanger]

After The Pivot To Video, Publishers Must Find A Way To Monetize https://t.co/L57weAG7SP by Justin Festa, @LittleThingsUSA

[Optimatic @OptimaticMedia]

Tis' the season for fun filled party with these wonderful people! Another successful holiday party in the books! #optifam #coworkers #happyholidays #holidayparty2017 #thefatradish #workhardplayhard #adtech #digitaladvertising #video #NYC

[Optimatic @OptimaticMedia]

‘More isn’t always better’: Publishers cut their SSPs by 20 percent this year https://t.co/XkZjFPpEJg via @digiday

[Marketing Dive @marketingdive]

The market for short-form digital video content appears to be crumbling. This isn't necessarily all bad news for marketers: https://t.co/IwghuxyMZr

[EMARKETER @eMarketer]

How often do #consumers intentionally click #mobile ads? Find out here: https://t.co/1VejxSktB1

[Digiday @Digiday]

“Viewability is the new impression, and exposure is the new frequency cap.” Sponsored by @mopub https://t.co/XdkrJQxl6N

[Digiday @Digiday]

"Agencies and DSPs should give midsize publishers more opportunities. Some of them... have high-quality inventory. But since they don’t have a massive scale or a household name, it is hard for them to build direct connections with buyers." https://t.co/NRkGe9qrE0

[AdExchanger @adexchanger]

Comic: The Price Of Transparency https://t.co/oNNR3PJS8S

[EMARKETER @eMarketer]

#Mobile purchasing has reached at tipping point: https://t.co/f6C1alSPh2

[Optimatic @OptimaticMedia]

The Calm before the storm!! #Friendsgiving2017 #HappyThanksgiving #PotLuck #GobbleGobble #TurkeyDay #adtech #digitaladvertising #video #bryantpark #nyc

[Digiday @Digiday]

Publishers including BuzzFeed and Mashable hit a wall, a sign that digital media can’t live on advertising alone. https://t.co/WazWM36FNM

[Digiday @Digiday]

For Digiday+ members: Shifting to video-heavy strategies has had noticeable drawbacks, including plummeting audience views. https://t.co/ymtganr39g

[Digiday @Digiday]

On header bidding's reporting problem: “At the end of the day, we don’t know what’s going on in our wrapper.” https://t.co/YbQhwBj2l7