Peter Doyle

[Peter Doyle @PeterdoyleX]

Hussain and I have spent two years on the problem space: IT and security services are at least a decade behind modern technology.

We didn't have everything figured out when we started, but we saw a gap and thought it was big enough to build something significant.

As we continue to bring what we’re building to market, we’re finding that the conversations feel intuitive - the model’s resonating with both operators and technology providers.

I’m excited about where the market is headed and we’ll be announcing more soon (particularly on the partnerships side).

Until then, here’s a quick reflection on the opportunity we saw within this market.

[Peter Doyle @PeterdoyleX]

There are over 40,000 MSPs in the US, $6 trillion in global IT spend, and the industry hasn't structurally changed in two decades.

IT and security shouldn't be the thing that slows a business down, but for most companies it still is.

What we're building at Treeline combines human expertise with modern software to move with you as you execute and grow. We’re seeing strong alignment and feedback from the market and are excited to share more in the coming weeks.

[Treeline AI @treeline_AI]

There's a difference between a business that uses AI and one that's built on it.

Jeff Gaines, Treeline CGO, on Evolved Radio explains what the difference is and how it affects end customers: https://t.co/xlNjfyERTl

[Peter Doyle @PeterdoyleX]

Rich Freeman at @ChannelholicSMB is one of the most trusted voices in IT and security. I'm grateful he took the time to dig in.

We stayed quiet for two years - this is a complex category on the verge of significant change, and we're glad the story is finally out there:

https://t.co/BWLid0ROZA

[Treeline AI @treeline_AI]

Can you have too much SaaS?

Most businesses stitch together 30 to 35 software tools just to keep the lights on.

When we started Treeline, our first instinct was to build another software tool. We talked ourselves out of that fast.

Customers didn't need a 36th tool. They needed someone to rebuild the model underneath.

@PeterdoyleX on why we went back to the drawing board 👀👇

[Peter Doyle @PeterdoyleX]

Read the Fortune exclusive here: https://t.co/mFdcoYnM6m

[Peter Doyle @PeterdoyleX]

Today we're announcing Treeline and $25M from a16z.

Software and AI have crossed a threshold and we're rebuilding IT services around it - great software paired with experienced technicians, designed to be a foundation for growth.

We're hiring, reach out!

[Peter Doyle @PeterdoyleX]

https://t.co/Qkg93HrQ0C

[Peter Doyle @PeterdoyleX]

https://t.co/Qkg93HrQ0C