Next stop: True to Myself Station. 🚇
We designed and fabricated this full subway activation for @RareBeauty in LA — entirely in-house. Train car, kiosk, metro map, and all.
#RareBeauty#ExperientialDesign#PinkSparrow
Pink Sparrow collaborated with Megan Thee Stallion’s creative team to deliver a show-stopping centerpiece for her Coachella performance: a monumental 48’ wide x 14’ high sculpted head, with gleaming gold teeth. The project was a true showcase of scenic artistry and fabrication.
When AirCo set out to launch Fuel Store, a retail concept built around a simple but radical idea: 10 products, 10 stories, 10 glimpses into tomorrow’s energy landscape. Pink Sparrow engineered and fabricated a modular retail buildout that could flex from pop-up to event space.
Sol de Janeiro teamed up with MKG and Pink Sparrow to bring a vibrant, scent-forward playground to the Coachella desert. At the heart of the activation were a series of “listening pods” that doubled as intimate scent stations and visual story rooms. #MKG#SolDeJaneiro
To celebrate Saturday Night Live’s 50th anniversary, we partnered with NVE to bring The SNL50 Experience to life—a tribute to the artistry and detail behind one of television’s most iconic stages.
#Studio8H#SNL#NVE
At Westlake Village Four Seasons, Pink Sparrow helped transform a luxury resort into an immersive White Lotus Season 3 escape for HBO Max and experiential agency MKG. Guests didn’t just attend a premiere—they checked into the world of the show.
#TheWhiteLotus#HBO
PINK SPARROW is beyond proud to have helped bring an award-winning vision to life!
Big congratulations to Hovercraft for their CLIO Awards recognition on the Coinbase x NBA All-Star fan experience.
Special shoutout to Volvox Labs for their robotics mastery!
#ClioAwards
HubSpot, MAS, and Pink Sparrow joined forces last April to transform a New York venue into a live, full-funnel brand experience designed for modern marketers and sales teams. #spotlight#MAS#Hubspot
Sephora x Makeup by Mario x Pink Sparrow present the “Get Ready With Mario” booth: an immersive SurrealSkin playground designed and built to spotlight Mario’s newest complexion icon. Step inside, swatch the glow, and leave with your most surreal skin yet. 💄 #SurrealSkin#GRWM
When Gymshark set out to relaunch a fan-favorite Onyx collection, they came to Pink Sparrow with a brief: build an environment that feels like the ultimate superhero HQ—elevated, mysterious, and unmistakably Onyx. Pink Sparrow designed and fabricated a pre-launch pop-up in NYC.
Throwback ♻️💼✨ Pink Sparrow teamed up with @coachtopia to transform the Carousel into a circular-fashion playground for the new Alter/Ego collection, crafted from upcycled Coach leather scraps and designed for a zero-waste future. #bloomingdales#coach
🍻 The Old Phone rang, and Ed Sheeran answered. We teamed up with @thisismkg to build his one-day-only pub in Ipswich, MA, - an immersive nod to the Uk town where his story began.
One cozy day, One real bar, All for Ed's fans. #Oldphone#EdSheeran
Flashback 🏀✨ Huge love to our friends at @thisisMKG for teaming up with Pink Sparrow to turn the Google Pixel All-Star Weekend Players Lounge into a luxe, hoops-fueled hideaway for athletes, creators, and VIPs—packed with a Gemini Live–inspired bar, and next-level Pixel play
Pink Sparrow x Gymshark, round 2. Soho pop shop is back and this time we flipped the script—taking the space from deep red holiday vibes to a mint-green New York City theme🗽 🏋️♂️
Pink Sparrow was the design and build partner for @gymshark's first official pop-up shop in New York City. Immersed in deep red and white, the design was a balance of the brand’s minimal but distinctive branding with a nod to the holiday season.