Marketing Professor @emorygoizueta @emoryuniversity from South Side Chi. Marketing + Society. “By the tone of my voice, you can tell I am a scholar.” - @mclyte
“Our findings suggest that when companies engage in acts of corporate social responsibility, they should choose actions that are related to the harm caused by their core business operations.” #esg#sustainability#csr https://t.co/K5bPkSGD5e
Happening NOW - MSI #webinar: Antecedents and Consequences of an Inclusive Brand Marketing Strategy. Dionne Nickerson, @IndianaUniv & Sundar Bharadwaj, U. of Georgia discuss how being an inclusive brand affects #marketing and why it's important for businesses to get it right
Hey @easyJet, According to EU regulation EC 261 & an email I received from you on 7/25/23, I am entitled to compensation for flight 1733 that was cancelled on 7/15/23. Despite what you claim in an email sent 9/11/23, I have yet to receive compensation. What’s up with the delay?
@urbigaray 📖 The plenary sessions of BALAS Annual Conference 2023 start with a discussion on Sustainable Business. @ProfDNickerson from @KelleySchool, as well as Rajiv Maher and @CMolinaPhD from EGADE, are participating.
More and more stakeholders are expecting businesses to address issues like economic inequality, gender bias, and climate change.
@ProfDNickerson discusses two recent Journal of Marketing articles that consider #marketing’s impact on societal outcomes: https://t.co/rC6mUv0Uqz
Silicon Valley Bank, Signature Bank, First Republic Bank: The ongoing #BankingCrisis highlights the timely findings of a new Journal of Marketing study that aims to change how we define financial vulnerability. Learn more: https://t.co/hgqJVyuCzs
@SIMONJBLANCHARD @ProfDNickerson
I had a great time highlighting this important work and speaking with these amazing scholars, Chandra Srivastava, PhD and Linda Salisbury, PhD! Thank you @JofMarketing!
In this deep-dive JM Buzz episode, @ProfDNickerson interviews Chandra Srivastava and Linda Salisbury about the findings from their latest Journal of Marketing articles related to #marketingresearch and societal impact 🎧
@BCCarrollSchool @stedwardsu
https://t.co/Gecv3P7AD2
“‘Some detergent manufacturers are going to lie on the label,’ Sarah warns in a Wirecutter video about laundry stripping. ‘But remember, they’re selling a product, and they want you to buy more of it.’” https://t.co/vDpYQCDJk5
“‘Around 70 per cent say they want course content that really reflects the changes going on in society, from diversity and inclusion to sustainability and poverty’” https://t.co/ccqSYCufHk
The future of EV rewards could be bright, said the @KelleySchool's Dionne Nickerson (@ProfDNickerson): “In the next five to 10 years, you’ll probably see a lot more credit cards doing this ... this is important to Generation Z."https://t.co/WbzQvdhjEM