The crackdown on SEO agency sites continues...
These sites used lots of self-promoting listicles, service area pages for many cities (without physical offices there), excessive industry pages, and other scaled tactics that can eventually cause major SEO problems.
Is Google's AI Calling Your Business?
This is going to be a big shake up to how a business answers the phone and provides information. We tested the system calling around for a haircut pricing and availability - what we learned was eye opening if you have a salon, auto repair shop, a gym, or if you're a plumber (so far).
Marketing and visibility is even more important as more categories display this feature
https://t.co/AZwtZ00sCL
NEW VIDEO! In this episode of Search Console Training, @danielwaisberg explains everything you need to know about the Search Console Insights report. Get started today 🤖 https://t.co/lfWjFhT3d8
The llms.txt file is a proposed standard meant to help large language models (LLMs) better understand and use content from websites.
The idea is pretty straightforward: Instead of letting AI crawlers wander around your site, you give them a curated list of your most important content. To tell AI what content on your site it should actually pay attention to.
Read the full breakdown: https://t.co/rJE8g60FJC.
Gemini 3 Deep Think is here.
Deep Think is our most advanced reasoning mode that explores multiple hypotheses simultaneously to give you an even more sophisticated output.
Google is apparently allowing people to post reviews anonymously - the new feature was to roll out globally in November, but myself and some colleagues cannot see the feature anywhere yet.
Allie Margeson of Whitespark breaks down what businesses need to know...
https://t.co/cbv8IxyVnL
Google is forcing granular, Yes/No inventory confirmation (batteries, 5hr Energy, etc.) when you change categories.
The takeaway for Local SEO? Categories are just the start. Google is demanding proof of specific stock. Your Custom Services are critical! @JoyanneHawkins
With Slide Decks, it's less about making slides and more about telling stories. Try out any of these 4 use cases and see for yourself!
1. Sources to storybook
2. Deep Research report to simplified slides
3. Messy Notes into organized thoughts
4. Ugly Slides to Pretty Slides
With the launch of Nano Banana Pro, we're also rolling out the ability for Gemini users to check whether an image was generated with or edited by Google AI using SynthID, our digital watermarking technology.
Now you can upload any image into the Gemini app and ask "Is this AI-generated?" Gemini then scans the image for the imperceptible SynthID watermarks that are embedded into all Google AI-generated images - including those by Nano Banana Pro!
Learn more about Google’s efforts to increase AI transparency: https://t.co/TJluuyMW5N
Top 100 visibility is back in Rank Tracker.
We now request the top 100 results for all keywords. Most queries already return full data, though a small percentage still fall back and won’t show the full top 100 yet.
You’ll see the updated rankings at your next scheduled refresh, typically within a week. We’re monitoring the remaining gaps and will update as stability improves.
Top 100 results matter for spotting early gains, catching cannibalisation, and finding new opportunities. Our goal is to keep that visibility intact and keep your data as reliable as possible while we work through Google’s changes.
We’ll share important changes in the in-app notification bar so you won’t miss them.
Semrush is being acquired by @Adobe! While we have our sights on big changes in the future, nothing changes in the near-term – you can expect the same @Semrush experience as well as improvements as we join forces with Adobe.
https://t.co/GXKFR1PX8v
Custom video overviews are officially 100% rolled out to ALL users! 🤩
What have been some of your favorite prompts you’ve tried? Do we need to add some more presets? Drop the prompts and example video overviews below!
We spent all night wondering what you were "actually" waiting for, and we finally have it:
Images as sources!!! Whether it's a photo of handwritten notes, a screenshot of a textbook or graphs on a web page, @NotebookLM can synthesize the information and produce outputs from it.
THIS JUST IN — Analytics Advisor is here 🗣️
𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗔𝗱𝘃𝗶𝘀𝗼𝗿 uses conversational AI to deliver faster answers, root cause analysis, and optimized growth strategies right in Google Analytics.
Ask a question and get immediate answers — complete with visualizations, helpful links, and guided tours.
It's your built-in data consultant in Google Analytics. Available in December! 👇
https://t.co/THX0Pf3Nx4