Andre Riley, APR

I love to write, and for nearly 20 years I have helped others communicate in a corporate setting. If you follow or DM me, I'll be glad to show you how.

[Andre Riley, APR @RileyInsights]

Sometimes you have to unplug in order to be your best! If you’re struggling like I am, read this. #pause #balance https://t.co/v5g6JyU3Ki

[Andre Riley, APR @RileyInsights]

My #schoolPR team is seeking a champion to support our website and storytelling. Is that you? Apply and let’s chat! Check out this job at Baltimore City Public Schools: https://t.co/1sPoskhXl4

[PRSA MD Chapter @PRSA_MD]

A big THANK YOU to our amazing in-kind sponsors who are helping make this year's Best in Maryland the BEST it can be!

It's not too late to sponsor the public relations event of the year! Learn more about how to be a sponsor here: https://t.co/45ArHXvYmj

[Institute for Public Relations @InstituteForPR]

Informal communication enhances employees’ affective commitment, job satisfaction, and productivity. See more key findings on the impact of informal communication in the workplace: https://t.co/l2Bf6lwr2S

[PRSA MD Chapter @PRSA_MD]

Kick back, relax, and write your Best In Maryland award entries this Labor Day weekend! The deadline for entries is quickly approaching.

Learn about the more than 30 entry categories here: https://t.co/CXHqUuT1bA

[Spin Sucks @SpinSucks]

How to Do Social Listening Right [Tools for 2022] via @adespresso https://t.co/FApXpmpfIT

[Andre Riley, APR @RileyInsights]

Many times they are wasted effort. Take time and build relationships with journalists. That’s how you get placements. #mediarelations

[PR Daily @PRDaily]

Sometimes a press release isn’t a good use of time and resources.
https://t.co/T7ETe4yPGl

[Andre Riley, APR @RileyInsights]

Six times?! Yeah, sometimes folks just aren’t interested…

[Muck Rack @muckrack]

"A PR team once followed up six times (!) to a single pitch they sent me. Please never do that," says @kateirwin from @decryptmedia. Check out her other fantastic advice for pitching the media. https://t.co/az03VabzNU

[Society of Professional Journalists @spj_tweets]

"We in the news industry shouldn’t be surprised. By flooding the internet with opinions, we’ve helped muddy the waters around the only product that makes us uniquely useful to people: reported journalism." https://t.co/ltV01AixRi

[Andre Riley, APR @RileyInsights]

Facts, period, and full stop. If you can’t write clearly and effectively, you can’t communicate well.

[Kushagra | DTC Creative Strategist and Copywriter @copywithkush]

The easiest way to get into marketing is to work on your copywriting.

[Andre Riley, APR @RileyInsights]

If I had the right conditions and time, my team would definitely follow up on this. #strategiccommunications

[Ragan.com @RaganComms]

Under certain conditions and for particular audiences, a print pub is still a good choice for organizational communications.
https://t.co/R1O5pkdkBS

[Michelle Garrett | B2B PR Consultant/Writer @PRisUs]

Here are some things they won't teach you in the classroom that will help you along your path as a PR professional.

What I wish I’d known starting out in PR
https://t.co/HXCnVwMf1z @muckrack
#PublicRelations #PRgrads

[Andre Riley, APR @RileyInsights]

Many #publicrelations moons ago in Kansas City, our comms team designed a way to provide full context to media stories called Setting The Record Straight. Maybe it can work for you too. NOTE: This isn't an endorsement of his message, just the tool. https://t.co/zOFEQ32Y4U

[Dan Rodricks, At Large @DanRodricks]

Fox45′s unrelenting, distorted reporting on city schools led to the proliferation of so much significant misinformation that the district set up a page on its website to set the record straight after misleading media coverage (as they did after Mr. Carlson’s segment).

[Andre Riley, APR @RileyInsights]

@RaganComms Listening skills

[Andre Riley, APR @RileyInsights]

@RaganWellness @PRDaily Be kind.

[Andre Riley, APR @RileyInsights]

Thank you to these black #publicrelations pioneers that cane before me. #neverforget #blackhistorymonth

[NSPRA @NSPRA]

"Not only did Moss Kendrix revolutionize how advertising in the U.S. portrayed African Americans, he pushed his clients to employ Black practitioners." Learn more about Kendrix (1917-1989) and other Black PR pioneers from @museumofpr at https://t.co/qWACiiRIqW #BlackHistoryMonth

[NSPRA @NSPRA]

"Not only did Moss Kendrix revolutionize how advertising in the U.S. portrayed African Americans, he pushed his clients to employ Black practitioners." Learn more about Kendrix (1917-1989) and other Black PR pioneers from @museumofpr at https://t.co/qWACiiRIqW #BlackHistoryMonth

[Andre Riley, APR @RileyInsights]

Some #publicrelations practitioners will tell you that repetition builds brand recall. Others will say an emotional connection will do the trick. This great article does both, which makes it a good read for #branding.

[Spin Sucks @SpinSucks]

3 Steps to Make Sure Consumers Recall Your Brand via @DeJuanlWright https://t.co/4wHPBEtqqP

[PR Ramp @PR_ramp]

Valentine’s Day is coming up and we’re in LOVE with this piece of advice from #PRRamp mentor @parm_charm. What’s a piece of career advice that you ❤️ ? #loveyourcareer