Ruben Portz

I help founders & growth teams build revenue predictability via proven acquisition, conversion, and retention templates.

[Ruben Portz @RubenPortz]

I'm a big fan of the Business Model Canvas, but it's not always that applicable to digital products or the modern startup. This updated canvas by @ashmaurya however is.

[Matt Woods 🤙 @matopher]

Feeling startup-official since this new hoodie came in today. 🙌🏻

[Kortical @Kortical_]

Apparently you are not a bona fide tech startup if you don’t have branded hoodie #finallymadeit #startup #ai #automl #ml

[Will Nelson @MrWillNelson]

If it wasn’t officially a startup before, it is now.

Merch, baby.

[Aidan Gold @MrGoldBro]

One of the coolest pieces of merch a startup has ever dropped.

A Letterman Jacket! 🔥 so unique

@aliniikk and the team @micro1_ai are becoming the go-to place to find a top developer within days.

[Ruben Portz @RubenPortz]

https://t.co/JTuI7vLTig

[Ruben Portz @RubenPortz]

@ENowoslawski GPT

[Ruben Portz @RubenPortz]

@RMHildebrandt Send

[Shishir @shishirmehrotra]

But first an analogy. Imagine a dinner party with a single round table — it will result in a “single threaded” discussion. Now imagine the lobby of a conference — many “multi-threaded” discussions at once.

Most meetings are single-threaded. Sometimes appropriate, but often a waste of time.

Multi-threaded meetings increase velocity, and these are my four favorite ways to run them:

2/8

[Harry Stebbings @HarryStebbings]

The single best founders I work with share one trait:

They have a minimal time between decision and action.

Does not mean they decide fast. They can take a long time to make a decision but once decided, the speed they move at is unparalleled. No delays.

[David Perell @david_perell]

Do less, but better. When traveling, stay in the same place for a while instead of hopping between cities. When attending a conference, just try to make a few good connections. When visiting a museum, focus on your favorite paintings instead of trying to see every single one.

[Ruben Portz @RubenPortz]

@sean0to10k Yes

[Ruben Portz @RubenPortz]

@nikitabier

[Nikita Bier @nikitabier]

@pitdesi Clientside SMS convert at around 30%. 5 invites x 0.3 = 1.5 K-Factor

[Sam Blond @samdblond]

I get a message about once / day saying the outbound champagne campaign we ran at Brex, or a variation I suggest to the founder or sales leader, is the best performing demand gen campaign the company has ever tried. A couple examples attached.

Comment below with a 1 sentence description of your business, your buyer segment and persona, and your ACV, and I’ll reply with an idea for an outbound campaign for you. Example: corporate cards and expense management software, startup founders, $50k. I’ll respond to as many as I can while on this 8 hour flight.

[Ruben Portz @RubenPortz]

@johelskii @thesamparr @thesamparr__ Just report that bastard 👿

[Tim Ferriss @tferriss]

One of my favorite time management essays is “Maker’s Schedule, Manager’s Schedule” by Paul Graham (@paulg) of Y Combinator fame. Give it a read.

As Brad Feld (@bfeld) and many others have observed, great creative work isn’t possible if you’re trying to piece together 30 minutes here and 45 minutes there. Large, uninterrupted blocks of time—3-5 hours minimum—create the space needed to find and connect the dots. And one block per week isn’t enough.  There has to be enough slack in the system for multi-day CPU-intensive synthesis. For me, this means at least 3-4 mornings per week where I am in “maker” mode until at least 1pm.

If I’m in reactive mode, maker mode is all but impossible.

https://t.co/2xxmXODnmd

[Jason Fried @jasonfried]

@tferriss @paulg @bfeld Even at a smaller scale: https://t.co/FQInG3ETkD

[Ruben Portz @RubenPortz]

Starting to believe there's something between the response time of easy-to-answer emails and business or career success.

The simplest form of bias towards action is when you see a small task for the first time, do you just tick it off the list right away, or come back later.

[Ruben Portz @RubenPortz]

So there you go.

The initial 2H2023 plan for growth at Sitepoint and making it ready for its Golden Jubilee.

@MattMickiewicz, you can message me here for more structured plans: https://t.co/hIiP05XfUv

[Ruben Portz @RubenPortz]

Here's why Sitepoint, a 24 yr-old startup with incredible stats, is hiring a new operator (see @MattMickiewicz)
• 17k paying subscribers
• 495k newsletter subscribers
• 168k pages indexed in Google
• 645k referring domains
• 10.8 million backlinks
• 87 domain authority

[Ruben Portz @RubenPortz]

5) Machine: Sitepoint needs a new content machine that pomps out relevant actionable posts and content to compete against the bigger players. Using outsourced talent via @weareshepherd could be a lifeline. Start with pillar content, then chop it up into micro posts to run ads on.