The older you get, the more you realize luck is just exposure.
If you sit in the same chair, same routine, talking to same people… nothing new happens.
You have to touch the world to win.
• Talk to strangers
• try a new coffee spot
• post on social
• Start a side hustle
The world rewards motion.
You don’t find opportunity sitting still.
You bump into it.
cancel me for this but...Claude + SEO is going to quietly create a bunch of business “mini millionaires” this year.
This feels exactly like when people figured out Facebook ads in 2016-2017.
Except this time the barrier to entry is even lower.
Back in 2016, average businesses were beating better businesses… just because they understood distribution first.
We’re in that same window again.
But this time, your alpha isn’t ad spend.
It’s how fast you can publish helpful local pages + optimize your Google Business Profile before your competitors even wake up.
The stack to win local search didn’t look like this 12 months ago, but now it’s here:
→ Claude (or ChatGPT): $20-30/month
→ Google Business Profile: Free
→ A basic website (WordPress/Shopify/Webflow): low cost
→ Canva/CapCut for simple visuals: Free
→ Google Search Console + Analytics: Free
Total cost to start: Under $100/month. And people used to pay agencies $1k–$3k/month just to move slowly.
Here’s how to use it:
Step 1: Find your local keywords with Claude
You don’t need to guess anymore.
Give Claude your services + your city/areas. Ask it to list:
- A “service + location” keywords
- “near me” intent keywords
- emergency keywords
- comparison keywords (best, affordable, etc.)
Step 2: Build service area pages (fast)
Tell Claude your exact offer, prices, process, and service areas.
Ask it to draft pages for each area you serve (one page per area).
Then you add the real stuff: photos, reviews, FAQs, and a call button.
Step 3: Turn your Google Business Profile into a lead machine
Ask Claude to write:
- GBP description
- services list (with short blurbs)
- 20 FAQs + answers
- weekly Google Post ideas (offers, tips, before/after)
Step 4: Create “proof” content that ranks
Claude can turn one job into 10 pieces of content:
- a short case study page (“AC repair in Bandra: fixed in 45 mins”)
- a Google Post
- a simple Reel script
- a FAQ update
Step 5: Get reviews + replies done in minutes
Ask Claude to write 3 review request texts and a review reply template.
Then do the only part AI can’t: actually ask customers.
12 months from now this will be obvious.
Right now it's an advantage.
Do what you want with that.
Just realized why I’m so addicted to Claude Cowork.
Because it feels like I am buying Bitcoin at $100.
There’s a small group of businesses quietly building unfair distribution right now.
Not louder. Not flashier.
Just smarter.
They’re using Claude Code to architect entire local SEO systems in hours.
Not “write a blog.”
I’m talking:
→ Mapping every service + suburb combination in a city
→ Structuring internal links before the first page even goes live
→ Pre-building 20+ GBP FAQs based on actual buying intent
→ Generating comparison pages that competitors don’t even know exist
→ Turning one completed job into 8 pieces of proof content
Here’s the quiet stack:
→ Claude Code to plan + structure
→ Google Business Profile to capture intent
→ Lightweight site (Webflow/WordPress/Shopify)
→ Search Console for feedback loops
Total cost? Under $100/month.
But the leverage is ridiculous.
Because local search rewards whoever builds the most helpful, most complete city footprint first.
Not whoever spends the most.
Claude Cowork is a force multiplier for operators who already understand local intent.
And right now?
Very few people are using it that way.
That’s why I’m addicted.
Got asked on stream today a GREAT question
'What groups (besides BoDoggos) should someone look at if they can't be online all day, but wanna still trade?'
The 2 that immediately came to mind
- @wizardofsoho | you can literally read the newsletter once a week, and set your entries, and just work while the market trades for you, it is the best piece of content i've ever paid for and has paid for itself 100x already
- @greenytrades | more active, more engagement than most groups, but they trade and cover EVERYTHING, alts, majors, NFTs, memes, and you can come and go, i also hear they do VC so when you aren't working you can be around other traders
For the video side of content
- @Tradermayne | the guy has hands down the best videos on the higher time frame market structures, you can watch those after work and set your targets and trade off that
For X / Twitter follows
- @joelion212, charting goat, excellent entries, good person to follow and ignore the noise
- @WillsOutlook, another exceptional trader that you can just read their posts, have notifications on and get a feel / understanding for the market at a high level without news
- @Nstr_tj, same as the above 2, some amazing charts and market commentary, with VERY easy to understand entries / exits / targets
- @daniel4sol, has his own group, but his public posts are also amazing, clear entries, clear targets, easy to digest content (now i just want him posting mroe)
______
I know Im forgetting a handful of other amazing ones but these the ones that just are top of mind right now and NAILED these set ups from this sell off, almost all of these people pico bottom ticked the charts.
After 2 years of using ChatGPT, I can say that it is the technology that has revolutionized my life the most, along with the Internet.
So here are 10 prompts that have transformed my day-to-day life and that could do the same for you.