Shubham Gaur

Dynamics D365 Functional Consultant | Entrepreneur | Petroleum Engineer | Wildlife Photographer

[Big Brain Business @BigBrainBizness]

Jeff Bezos fit an entire billion-dollar philosophy into a single page. This is his final letter as Amazon CEO:

[Startup Archive @StartupArchive_]

Bill Gurley on work-life balance

“There’s this great dichotomy because we’ve all gotten so excited about the notion of work-life balance… When we study great athletes or musicians or chess players or painters, like if a ballet dancer works 80 hours per week on her craft, we all think that’s glorious. Michael Jordan practices more than anyone else. But when you apply it to the work environment, all of a sudden it’s heretical and you don’t believe in work-life balance.”

Bill believes that if you want to do truly great work, you have to be just as dedicated as a great athlete.

“If you want to be at the top of your game, you have to decide whether you want to make that tradeoff or not. You don’t have to. There are plenty of jobs on this planet where you can work 9-to-5. And you may care way more about your family life or personal life, and that’s fine too. But to think you’re going to excel and not grind? Good luck.”

Video source: @UTexasMcCombs (2025)

[Shubham Gaur @SGaursays]

@Zephyr_hg Ideas

[GREG ISENBERG @gregisenberg]

how I'd use a sora 2, claude, and perplexity workflow to generate 1M+ views on videos:

→ perplexity handles audience research. it finds the psychology, patterns, and formats that actually go viral in your niche
→ claude turns that research into 10 short-form video ideas, then scores each one for hook strength, pacing, curiosity, and algorithm fit
→ sora 2 executes the winners using claude-optimized prompts. visuals, dialogue, text cues tuned for 10–15 second performance

every startup will eventually use ai-generated video for marketing. but right now, prompt craft is an edge.

the ones who learn it early turn ai output into attention leverage.

pretty crazy how distribution used to cost millions, now it costs prompts.

sora 2 is what happens when hollywood meets growth hacking

hope this workflow gets your creative juices flowing

i'll keep sharing if you keep watching.

[Samruddhi Mokal @samruddhi_mokal]

I noticed something weird about the ads that get 10M+ views.

While most brands randomly animate everything hoping something works, viral ads follow a precise psychology pattern.

Here's what I discovered:
→ They never animate text (protects cognitive load - Daniel Kahneman's research)
→ They focus motion on ONE primary element (leverages attention theory from William James)
→ They use specific timing that triggers dopamine release (based on BF Skinner's variable reward schedules)
Most animated ads fail because they create visual chaos that overloads working memory.

The brands crushing it with animated ads use Notch's Animated Ads feature, where they're giving away a master prompt system built on decades of behavioral psychology research from Stanford and MIT.

No more guessing what motion will work.
No more paying $5K for animations that flop.
No more static ads getting buried in feeds.

I'm giving away their complete Animated Ads Master Prompt guide that reveals the exact animation psychology.

This is the same system top agencies use to create scroll-stopping animated creatives that convert.

Want the viral animation playbook?
Comment "NOTCH" + RT + Like
I'll DM you the master prompt guide
(Must be following so I can DM)

Skip this and keep wondering why your animated ads don't work.

[Elon Musk @elonmusk]

https://t.co/Mg0oHBVoxf

[Jeremiah Johnson 🌐 @JeremiahDJohns]

One of my all-time favorite type of videos is pre-fame bands playing their extremely famous songs to a tiny room of people, because they're not yet known.

A thread of some examples:

Bastille playing Pompeii in what looks like someone's living room:

[Ryoma Sato @joisino_en]

🚀 Just published: A Gentle Introduction to Machine Learning Theory!
https://t.co/uhKQ9UHZTB

[Brandon Luu, MD @BrandonLuuMD]

Disrupted sleep and circadian rhythms are deeply intertwined with mental health.

They don’t just reflect mental illness—they can drive it. And psychiatric symptoms further disrupt sleep.

Restoring circadian health could be a powerful treatment 🧵 1/12

[Curiosity @CuriosityonX]

If you can’t understand how insane this is just from a point of view of the physics just know that our lives are forever changed again.. Also for a sense of scale, that booster is the height of a 15 storey building at 71 meters or 233 feet.. just think about that.

[Igor Buinevici @Igor_Buinevici]

80% of employees who are receiving feedback are fully engaged.

Engaged employees:

➟ Are 87% less likely to leave their jobs.

➟ Outperform other employees by more than 200%.

Sounds like a win-win situation! But which feedback model to use?

[Ben Lang @benln]

Elon Musk on how to win:

[Reads with Ravi @readswithravi]

“Read enough, and you become a connoisseur. Then you naturally gravitate more towards theory, concepts, non-fiction”, says Naval Ravikant.

The genuine love for reading itself, when cultivated, is a superpower.

25 books recommended by @naval 🧵

[DAN KOE @thedankoe]

Do what you love but study psychology, marketing, and sales so you don’t become a starving artist.

A quick thread on breaking free:

[Oukham @OPteemyst]

@elonmusk big panda learned that by helping tiny dragon, he got to where he needed to be

[Elon Musk @elonmusk]

@Jason This was weird

[Ryan Holiday @RyanHoliday]

5 habits that are killing your productivity:

1. You don’t wake up early (Marcus Aurelius)
2. You focus on what’s outside your control (Epictetus)
3. You’re in the wrong crowd (Marcus Aurelius)
4. You don’t know how to say “no” (Seneca)
5. You think you’ll live forever (Seneca)

[Geetika Batra @geeti_batra]

@elonmusk @elonmusk x logo with marble background- blue

[Geetika Batra @geeti_batra]

@elonmusk @elonmusk x logo with plain background

[Shubham Gaur @SGaursays]

@geeti_batra @elonmusk @elonmusk