As we countdown to the 2023 @Effie_US Awards gala, we decided to ask the question: can ChatGPT match human marketing insights for past #EffieUS-winning campaigns? We put ChatGPT to the test—and had the strategists respond.
Check it out: https://t.co/OFqZCvYtiH
To celebrate our upcoming gala on June 1, we asked ChatGPT for insights from past #EffieUS-winning campaigns—and have the strategists respond. @SSandK’s Elena Claro shares her thoughts on how, or if, AI was able to replicate human insights for Business Iceland's “Sweatpant Boots”
Our OutHorse Your Email campaign for @iceland is shortlisted for @PRWeekUS's Global Content award! When asked for comment the horses said, "DM9i&*rbeIU_0di-"
*Artist Open Call* Want to see your artwork exhibited at Saatchi Gallery and win up to £10,000? In collaboration with London’s iconic #SaatchiGallery & @mcsaatchigroup, we’re excited to launch the Art for Change Prize. Learn more: https://t.co/GtFBH6Hrpw
New #Tagline episode: We revisit the Icelandverse, @SSandK's perfect metaverse parody for @iceland tourism: https://t.co/RfsApjqVpT
Tagline is our podcast about the making of great ads. Presented by @FueledbyGSTV.
Returning home from #Cannes2022 with a nice little haul for the Icelandverse - 2 Silver Film Lions, and a Bronze PR Lion.
Now, please haul yourself to Iceland for a visit. Congrats to our amazing partners @iceland, @mcsaatchitalk, Peel, @mcsaatchigroup, & Pelikula.
Got data?
@TheDrum US Editor @KennethHein and Senior Reporter @KendraEClark and execs from @VMLYR, @Merkle, @SSandK, @jackmorton, @jellyfishglobal and @NuccoBrain had a lively conversation about what's next for creativity, data & privacy
Learn more: https://t.co/MxGiEufIdg
Now in its eighth year, Adweek’s Creative 100 highlights figures who are not only driving culture, but also determining its next destination. Check out this year’s roster of honorees: https://t.co/CgkUozz5cj
Visit Iceland conducted a global study that found 41% of people check their work emails one to four times a day when on vacation, so the tourism bureau turned to its world-famous horses in a quirky stunt that encourages people to switch off. https://t.co/VOTnQC5sWe
Coworkers emailing during your vacation? We trained the horses of Iceland to reply so you can enjoy your trip (srsly) 🐴⌨️✉️.
Loved OutHorsing emails with our partners @iceland, Peel, and @mcsaatchitalk.
#outhorseyouremail
In the eyes of tyranny–we are the enemy.
Our latest work with @OpenSociety, helping bring attention to the global struggle we all face as members of free and democratic societies.
Icelandverse won a bronze Clio for Real Time Response, and was shortlisted for @ClioAwards Film Craft/Copywriting. Which is a lot of words that can best be summed up by this emoji: 🤯
Thrilled to share another win with @iceland, Peel, @mcsaatchitalk.
This photo defines “We Find a Way,” the inspiring mantra of @MountSinaiNYC. And is now a winner in @CommArts 63rd Photography Annual Competition, out of 2,241 entries. Thank you to Ashley Gilbertson for capturing this powerful moment. #CAWinner