The Bad Boy of Content Marketing ⚡ Taken 350+ spicy founders & personal brands from hot mess to high conversion ⚡ Let's talk about how to stand out in the chaos
@thesaraloretta I'm a great example of someone who spent too much time perfecting their craft and not enough time doing the other stuff—marketing, finances, etc.
It's a balance. But you have to do BOTH. No use in marketing something that isn't the best it can be.
@mattragland Yes, Matt, I'm HERE for this spicy take!
I find that many folks who have built an audience on their personality think it's impossible for someone to get their voice/translate it to writing.
But people like me who do it for a living have a process that works again & again.
@KateBour I feel like "quick and easy" is the modern equivalent to snake oil.
The other day I saw someone on TikTok ask "is copywriting a scam?" because they got the impression you could do it without any experience and make a millie in a month. Uh, no it's a real job. lol
@andreiongrowth@blinkist So many business books today should have been blog posts, so I love this idea of seeing if the book is actually worth your time before diving in!
@NealSchaffer Running contests is just an overlooked strategy. I did this for a client with a digital product a few years back, and she went from zero audience to lots of engaged folks who eventually bought her stuff.
The best content strategy is the one you can stick to every week for 10 years.
The best time to post was the second you started asking that question.
The best note-taking app is the one that doesn't take hours to manage.
Don't overcomplicate things—do the boring fundamentals.
Sometimes saying, "f*ck it" is the best thing you can do for your business.
Sometimes it's the only way to really get out of your head and take a step foward—even if it's a messy ass step.
At least, that's what I tell myself every time I write an email to my list.
Want to learn a magic trick? ✨
⠀
I took 1 blog post and turned it into 3 Insta lives, 3 Insta posts, 3 Stories, 3 FB posts, 3 LinkedIn posts, 1 LinkedIn article, 1 Medium article, 5 Tweets, 5 Pins, 1 webinar, and 1 email.
⠀
🌈 That's the magic of #contentstrategy! 🌈
Need help with #contentplanning? I'm hosting a 90-minute, hands-on workshop to help you plan your content for 2021.
You'll walk away with a content plan and calendar for January 2021!
Get the deets 👉🏻 https://t.co/NxpPmY9zPn
#contentmarketing#contentplan#contentsworkshop
Espresso in a
tiny white porcelain cup
brings me back to life. ☕
Whenever I have writer's block or find it difficult to focus...
I write a haiku.
3 lines - 5, 7, & 5 syllables
Wanna try?
@ me with those haikus. #haikus#writersblock
Planning your content or just wingin' it?
⏳ Planning your content ahead of time ensures that every second you spend on content is worth it! ⌛
Get started with my free content planner template: https://t.co/jHnj9qBQ5z
#contentmarketing#contentstrategy#contentplanning