@HonMosiria Nairobi smells of faeces 24/7 waste dumped into Nairobi river but you are washing roads? All manner of outbreaks we are now waiting for small pox nkt! Priorities? Haiwork please.
The second panel of the day: โMonetising Creativity: Strengthening the Business Case for Content.โ
Moderated by Dr. Laila Macharia, Director at Africa Digital Media Institute and Aspen Africa Initiative (@ADMIafrica), the discussion brought together key industry players who unpacked the realities of building profitable creative ventures in Kenya and beyond.
Muthoni Kiarie, Group Senior Project Manager at Royal Media Services Limited (@Viusasa_), reflected on the long journey of educating audiences to pay for content. She shared that collaboration with mobile network operators has been crucial in expanding access and improving monetisation for creators.
Martin Nielsen, CEO and Co-founder of @Mdundomusic, stressed the importance of enforcing existing frameworks rather than creating new ones. He urged stakeholders to โfollow the moneyโ and ensure revenue reaches content producers.
Nzola Miranda, Managing Director at @MultiChoiceGRP Kenya, acknowledged the transformation of traditional media and spoke about the companyโs reinvention efforts to drive digital growth.
@SarahMuyonga, Public Policy Manager for East and Horn of Africa at Meta, reaffirmed Metaโs commitment to content creators, noting they are central to platform engagement and sustainability.
@Nikita_Kering, Award-Winning Singer, Songwriter, Performing Artist, and 4ร AFRIMA Winner, emphasized the need for creatives to fully understand the business side of the industry to make the most of new opportunities.
A powerful panel that highlighted one truth: monetising creativity takes more than talent. It demands structure, strategy, and shared responsibility.
#USKenyaCreativeEconomyForum #CreativeEconomy #KenyaCreatives
Katika zama hizi za Kidigitali, Mitandao ya Kijamii si tu kwaajili ya kushirikishana taarifa, bali ni Majukwaa ya Biashara, Ushawishi na Maendeleo. Hata hivyo, wabunifu wengi wa Maudhui bado hawajafaidika kikamilifu na fursa hizi
Kwa kutambua hili, Katika Maadhimisho ya Uhuru wa Vyombo vya Habari yanayoendelea Arusha, JamiiAfrica na Wadau wengine wameandaa mafunzo kwa wabunifu wa Maudhui yatakayohusisha Utengenezaji bora wa Maudhui na ushirikishwaji wa Watu, Mbinu za kupata kipato kupitia Majukwaa ya Kidigitali, Usalama Mtandaoni na matumizi sahihi ya AI
#JamiiAfrica #JamiiForums #WorldPressFreedomDay #PressFreedom #WPFD2025
Meet Sarah Muyonga, Public Policy Manager for East & Horn of Africa at Meta and one of the #Top25WomenInDigital! Through impactful stakeholder engagement, Sarah is shaping safer, inclusive, and innovative online spaces for individuals, businesses, and governments. @SarahMuyonga
A heartfelt thank you to Sarah Muyonga for her invaluable participation in International Creator Day 2024! ๐
Your contributions and insights enriched the event, leaving a lasting impact on everyone. โจ
We appreciate your dedication and leadership!
#CreatorDayKe@SarahMuyonga
@city_digest@ntsa_kenya@SakajaJohnson@KURAroads It is a high time this issue is addressed. Most of these buses have no brakes and there have been endless accidents in last few years. The state of the road is terrible and barely any sidewalk for a busy road. Must people die? #lazimaiwork??
@KenyaPower_Care we have not had power on Ole Odume kilimani for three days and after endless calls to you nothing has changed. Perhaps we should sue for the damages. Very frustrating!!!!!!