Shachar Orren

Co-Founder & Chief Marketing Officer @EXCOPlatform

[EX.CO @EXCOPlatform]

EX․CO’s co-founder and CRO/CMO, Shachar Orren, joined Beet․TV to share why video can’t be replaced by AI summaries and how publishers can capture attention, engagement, and protect revenue.

Read more: https://t.co/3YM5ML9a7w

#VideoMonetization #CTV #AdTech #Programmatic

[Fast Company Executive Board @FastCoBoard]

Numbers and narratives: The strategic advantage of uniting the CMO and CRO roles https://t.co/elRCff9mNL Written by @shacharo of @excoplatform

[Fast Company Executive Board @FastCoBoard]

Beyond the walled gardens: A case for diversifying ad spend in a political year https://t.co/07YKJvQOw1 Written by @shacharo of @excoplatform

[Fast Company Executive Board @FastCoBoard]

Beyond the walled gardens: A case for diversifying ad spend in a political year https://t.co/P54qmq51TZ Written by @shacharo of @excoplatform

[EX.CO @EXCOPlatform]

At last week's @AdMonsters Ops, Katie Pillich of @thedailybeast and Grant Whitmore of @AdvanceLocal joined our co-founder @Shacharo on stage to discuss how publishers can reap the benefits during this year's political season.✨Recap: https://t.co/jHPvLqpTnQ

[EX.CO @EXCOPlatform]

A new video solution tailored for ad management partners has arrived, making #onlinevideo monetization and management seamless across multiple websites.

🚀 Our launch partner @WeAre1XL doubled monthly revenue!

Full story by @Tim_Cross_ for @VideoWeek: https://t.co/jCPXUeY88h

[Shachar Orren @Shacharo]

Plus you’ll get a cookie 🍪

[Shachar Orren @Shacharo]

Hey there Vegas! If you’re at #CES come see our brand new #VerticalPlayer by @EXCOPlatform

[EX.CO @EXCOPlatform]

ICYMI: We launched a new #verticalvideo player for the web last week! 🎉 This new player will redefine the way audiences consume and engage with video content on publishers’ owned and operated sites. Full details -> https://t.co/PBDUl3E3pJ #onlinevideo #digitalpublishing

[Press Gazette @pressgazette]

Keynote speaker and Dow Jones CEO @almarlatour was followed by a panel on new revenue strategies featuring CROs Christine Cook of Bloomberg, Pamela Drucker Mann of Condé Nast, Lisa Howard of Hearst and Alex MacCullum of Washington Post, chaired by Exco's @Shacharo

[David Clinch @DavidClinchNews]

Very interesting panel on publisher revenue strategies with @pameladruck @cooktine Alex MacCallum and Lisa Howard. Moderated by @Shacharo at the @pressgazette event in NYC #MediaRevenue

[EX.CO @EXCOPlatform]

In a world where #monetization shapes almost everything publishers do, https://t.co/kemG0LVlyw's co-founder and CMO @Shacharo stands at the helm of #video content. Read what she says are the key trends impacting the media industry via @MarTechSeries https://t.co/KgWL4b45Us

[EX.CO @EXCOPlatform]

And that's a wrap on #CannesLions2023! 🎉 We had an amazing time; the energy was electrifying. We loved seeing old friends and made exciting new connections too. We left feeling inspired to keep innovating!

[EX.CO @EXCOPlatform]

“You’re killing it for us. That’s why I’m here today.”- @aqkraft on how @EXCOPlatform is helping @The_Arena_Group boost revenue. #AdOps #OpsNY #AdOps2023

[EX.CO @EXCOPlatform]

We're ecstatic to announce that we have been named "Best Digital Video Monetization Program" in the Digiday Video & TV Awards! We're so excited to see what else 2023 brings. Congratulations to all of this year's amazing winners! See the list 👉 https://t.co/5kYREyoVXk

[Genevieve Pritchard @gpritchard]

Every few years, a new bit of jargon becomes inescapable in #adtech.

Supply path optimization is a phrase that has stuck around and there's a good reason why. Find out why SPO is so important 👉 https://t.co/QP2GLcxfYv

#programmatic #mediabuying RT @Shacharo

[EX.CO @EXCOPlatform]

Congratulations to https://t.co/kemG0LVlyw's co-founder and CMO @Shacharo for winning this year's Best in Biz Marketing Executive of the Year! We're incredibly fortunate to have her at the helm of all our marketing efforts. Full list of winners, visit https://t.co/Of4Y77okvn.

[EX.CO @EXCOPlatform]

Did you hear? 👂 https://t.co/kemG0LVlyw was named one of 2022's hottest #martech companies by @BusinessInsider! 🎉 Congrats to our co-founders @tompachys and @Shacharo! Full story: https://t.co/I93Hrqnkww

[EX.CO @EXCOPlatform]

Our co-founder and CMO @Shacharo took the stage today in front of a packed audience at the #NarrativeSummit in Tel Aviv to talk about influencer marketing and #webpersonalization. 🎉

[Shachar Orren @Shacharo]

@weissariel @yaelsr מוזמן לדבר עם אור ישירות באינסטגרם:

https://t.co/Flu2gdY3a8