That Guy Shannon

Just a guy, trying to make each day better. #BeBetterThanYesterday
- oh, and one heck of a marketing/business leader!

[That Guy Shannon @ShannonJohlic]

93% of U.S. schools already have security cameras. Most only do one job: record what already went wrong. Here's how to make the cameras you already own actually notice something, in real time.
https://t.co/ApkKaKH1DH

[That Guy Shannon @ShannonJohlic]

@MaryvilleU @thisisUIC The secret? AI that acts as a force multiplier, extending the capabilities of limited teams far beyond traditional constraints. @VOLT_AI

[That Guy Shannon @ShannonJohlic]

The impossible equation campus security leaders face:
Protect 30,000 students across a 250-acre urban campus...with skeleton crews stretched across multiple shifts...without massive budget increases.

@MaryvilleU & @thisisUIC solved it. Force Multipliers.

https://t.co/pVgWeW5guc

[That Guy Shannon @ShannonJohlic]

@fredanyiam send

[That Guy Shannon @ShannonJohlic]

@HayesPlug super

[That Guy Shannon @ShannonJohlic]

@joelbrown but where does the 20% stat come from? what study specifically? I am genuinely asking and not trying to be a troll.

[That Guy Shannon @ShannonJohlic]

@conqoer What's the brand?

[That Guy Shannon @ShannonJohlic]

@scalewithjaice Handbook

[That Guy Shannon @ShannonJohlic]

@adamscrabble what in the actual hell!?!

[That Guy Shannon @ShannonJohlic]

#StopPitchSlapping 12 demos over the last week. 10 simply pitch-slapped, 1 fumbled, and another felt like an interrogation. What is happening with sales?!?

The fumbled one at least TRIED to have a convo & help. She gets another shot.

#sales #strategy #pitch

[That Guy Shannon @ShannonJohlic]

"Give them what they want"

Stop overselling. Stop marketing everything. There's a simplicity in just solving A problem. Don't solve all... yet.

As a salesperson or a marketer, our role is to deliver RELEVANT solutions that help solve a problem.
#strategy #marketing #sales

[That Guy Shannon @ShannonJohlic]

Metrics matter...but not the way you think.

Are you using metrics to PROVE yourselves instead of how to IMPROVE the organization?

Stop the “look what I did” and change the conversation to "We've learned that...We're improving this by..."

#strategy #leadership

[That Guy Shannon @ShannonJohlic]

Is the @metadataio B2B Paid Social Ads report all doom and gloom? Take a look... #data #insights #strategy

https://t.co/zpZo3bNod1

[That Guy Shannon @ShannonJohlic]

Most interesting job title:
𝗖𝗵𝗶𝗲𝗳 𝗠𝗮𝗿𝘀𝗵𝗺𝗮𝗹𝗹𝗼𝘄 𝗢𝗳𝗳𝗶𝗰𝗲𝗿.

🎓 Your brand must be relevant to your audience. (duh)
🎓 Keep it simple.
🎓 Be unique.
🎓 Be approachable.

...and a little humor goes a long way.

#branding #strategy #humor

[That Guy Shannon @ShannonJohlic]

Are you too early to consider a partner program? No. Start one... keep it simple. Now is the time for partners to come together to prospect, convince, co-sell, and close. #partnermarketing #partnerships #strategy

[That Guy Shannon @ShannonJohlic]

"No BS Go To Market" Podcast coming soon! No fluff, just hard truths. Stay tuned!! #podcast #gtm #marketing

[BoostUp.ai @BoostUp_ai]

Improved forecast, sales coaching, team visibility and alignment with https://t.co/uxQSlIoMtC

Hear Wendy Hamson, Director of Commercial Sales at @udemy, speak about how BoostUp gives her visibility into her team's activity and accounts - improved win-rates. #salesproductivity

[That Guy Shannon @ShannonJohlic]

@BinanceUShelp Ticket: 2091473
Issue: fully validated account and you now won't let me transfer/withdraw funds.

...No one has responded to my ticket from 3 weeks ago. I hope I don't have to wait 3 MONTHS this time for help.

[That Guy Shannon @ShannonJohlic]

@BinanceUS Most of us are following you because we know it's the only we users really get support. It's now been 3 weeks since I contacted your support team and no REAL person has responded. My ticket: 2091473.

3rd time you all have taken weeks/months to reply. Please help.

[That Guy Shannon @ShannonJohlic]

"Ultimately, deployment and implementation does not come solely from a core CX team in any given business"

#CX is a business-wide initiative and not a "department". Great job evolving @McDonalds
https://t.co/r8uWqqkb0o