shiningm

Now in NYU majoring Integrated MKT👓🍒 hugh fan of Robert Downey Jr #TeamIronman of course 💛❤️ enjoy traveling and movies💙

[The Royal Family @RoyalFamily]

The Queen died peacefully at Balmoral this afternoon.

The King and The Queen Consort will remain at Balmoral this evening and will return to London tomorrow.

[shiningm @ShiNing_Msn]

??? What’s going on with the dogecoin #NYUDigitalMarketing

[The Wall Street Journal @WSJ]

#WSJWhatsNow: SafeMoon? VeChain? DigiByte? Individual investors are betting that cheaper alternatives to bitcoin and dogecoin will skyrocket in price and make them money. https://t.co/dxoBWB4vfF

[shiningm @ShiNing_Msn]

Ch20&21: Actually search engine marketing is still trendy one but changes the facial look. It appears in WeChat search box, Tmall search box and Yelp searching box, which means paid search like key words and homepage banner are still essential for brands. #NYUDigitalMarketing

[shiningm @ShiNing_Msn]

Abner's!! It's actually the cheesesteaks, is it the same thing? lol #NYUDigitalMarketing #fox29goodday

[Haotian Liu @HaotianLiu12]

#NYUDigitalMarketing Drexel Pizza! What's yours?

[shiningm @ShiNing_Msn]

Ch17: short video is quite popular in Chinese market especially on Tiktok and T-mall. Yes on Tmall, the video assets ROI is much higher than picture on this shopping platform. however, it seems like audio is not so wide used in Chinese brand marketing. #NYUDigitalMarketing

[shiningm @ShiNing_Msn]

#NYUDigitalMarketing Ch18&19: I suppose press release is still necessary for some brands which just depend on category, such as luxury and alcohol, always send a press release when they launch a new product.

[shiningm @ShiNing_Msn]

https://t.co/aLto8SdZbR
#NYUDigitalMarketing
Burger King just changed their VI gradually, however, I even can not find out the difference between the new one and the 1980's one which remind me of the logo update with GAP and Pizza-hut:)

[shiningm @ShiNing_Msn]

https://t.co/H1VvNSYRpL
Yum! Brands chief marketing officer says the fast food giant has taken its customer insights capabilities “to the next level,” with the acquisition of AI consumer data firm Kvantum. #NYUDigitalMarketing

[shiningm @ShiNing_Msn]

Maybe online business can avoid communication with sales and collect enough information themselves for purchase;) #NYUDigitalMarketing

[CARRIE FENG @CarrieFENG4]

#NYUdigitalmarketing CH11: Today, many customers expect business to have an online presence. A well designed, informative and updated website will add credibility to business and strengthen company.

[shiningm @ShiNing_Msn]

cool!! In addition, I also think Lego is an interesting company who fits the social media model, because Lego players need a lively community where they can get in touch with people shared same interest. #NYUDigitalMarketing

[Krystal Wei @KrystalWeiYue]

Lego uses social media strategy well. It has millions of followers and posts new things about Lego everyday to interact with audiences. Lego also created viral marketing like encouraging fans to create their Lego channel. #NYUDigitalMarketing https://t.co/KYWxADNjAm

[shiningm @ShiNing_Msn]

#NYUDigitalMarketing Ch11:It is quite common people had concept confusion about sales and marketing, the word SALEs summons sleazy connotations once, so people get defensive immediately to protect themselves. However, after internship in FMCG company, I showed my respect to them

[shiningm @ShiNing_Msn]

#NYUDigitalMarketing Ch10: I always confused about the measurement of a digital campaign, the text mentioned that uv or magazine hits can not be the right measure, we need define our goals clearly such as building revenue, etc, however, expand awareness can not be a real goal?

[shiningm @ShiNing_Msn]

aww!! Pretty fun debate between Four-day work week and 9-9-6 work culture! If the situation of "work from home" become "work from everywhere", the working efficiency will improve or not, the employee satisfaction will raise or not? #NYUDigitalMarketing

[Bloomberg @business]

Send this story to your boss: The four-day work week is coming soon https://t.co/iMxsz2uoaM via @BW

[shiningm @ShiNing_Msn]

#NYUDigitalMarketing Ch7&8: It is interesting to find the importance of official website in MKT. Because of the difference in conversion mechanism such as Chinese brands’ EC MKT always convert traffic to online flagship store on EC platform but not official website.

[shiningm @ShiNing_Msn]

Indeed!!!Speed and agility are the decisive keys! If the respondse speed can not be guaranteed, the website will lose their audience at once because audience are always cruel and impatient at the beginning of knowing your brand.#NYUDigitalMarketing

[GloriaD @GloriaDyn]

Ch7&8: The key to building a successful website is not only good content but also attractive web design, color, navigation, and appropriate technology. Meanwhile, Speed and agility are the decisive keys in the emerging real-time business environment. #NYUDigitalMarketing

[shiningm @ShiNing_Msn]

Wow spring color eyeshadow😲😲😲it is sooo eye attracted, however maybe not such practical for green hands in daily OOTD.🤪🤪🤪 #NYUDigitalMarketing

[Wanlin Niu @Doris_cuttie]

#NYUDigitalMarketing Incorporate healthy foods🥑 in advertising can give people a sense of health, and cosmetic brand e.l.f. knows this well!

https://t.co/WLRhEwEidz

[shiningm @ShiNing_Msn]

Dirty work which can’t be avoided😿especially in the field of trade mkt. However, maybe keeping learning mood and moving forward are my purpose of finding an internship👻#NYUDigitalMarketing

[Joyce Sheng @sheng_joyce]

#NYUDigitalMarketing
Recently looking for an internship, found that the internship this matter, recruitment requirements are very high, but in fact can not learn things but a bit of luck.

[shiningm @ShiNing_Msn]

#NYUDigitalMarketing Interesting stats!!!Companies with emotive or inventive brand names drive the highest revenue, according to this study of the top 100 brands. Such as Red Bull and Apple, have the highest average revenue at £70.32bn🙀 https://t.co/rxDuk7nAQ6

[shiningm @ShiNing_Msn]

#NYUDigitalMarketing Ch6: Videos use emotion to tell stories in ways that most other forms of marketing cannot. Totally agree with this, because branding is all about storytelling, the video in a specific way of marketing can be a TVC which can express essence of the brand.

[shiningm @ShiNing_Msn]

Oh I watched and loved "Emily in Paris"!! It is an amusing story about a Chicago girl who is an expert in social media came to do marketing in Paris and became an popular influencer! Recommend it to your guys~ #NYUDigitalMarketing

[Los Angeles Times @latimes]

“Emily in Paris” received 2 Golden Globes nominations, which surprised some TV insiders who hadn’t considered the show a serious awards contender.

Well, there's something you should know, via @StacyPerman @joshrottenberg https://t.co/Gp0y4UAvgt