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The K-12 seasonal buying window has vanished—67% of school leaders now evaluate edtech products year-round. Is your strategy built for continuous engagement?

📖 Read our breakdown of the Education Market: https://t.co/J7KLoVJStX

#EdTech #K12 #B2BMarketing

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Timing is key in K12 marketing. Align your campaigns with district decision cycles using our new K12 Editorial Calendar! 📚

Read the full breakdown: https://t.co/38eC8ONCvA

#EdTech #K12 #Education #SmartBrief #MediaKit

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1 in 3 SmartBrief readers rely on targeted newsletters to research vendor solutions. 📰

Reach 716K+ engaged media & advertising professionals & decision-makers for FY27.

Check out our strategies: https://t.co/B66Q912agk

#SmartBrief #B2BMarketing #Advertising #MediaKit

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Keep your solutions top-of-mind with HR decision-makers year-round. 💡

Discover how to nurture HR leaders beyond active campaigns & explore our Media Kit: https://t.co/XRkz2U6yFo

#SmartBrief #HRTech #HumanResources #B2B

[SmartBrief @SmartBrief]

Engage mid-level champions & executive leaders across finance & banking with SmartBrief. 💳

Read our guide on marketing beyond the C-suite in financial services: https://t.co/DD7cAWhizO

#SmartBrief #FinTech #FinancialServices #B2B

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Are smaller events creating bigger business impact? Increasingly, yes.

Read why: https://t.co/aRTs9Pjfkr

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Today's enrollment journey is anything but linear. Explore what winning HigherEd campaigns have in common.

https://t.co/8c43V89Elu

#HigherEd #Enrollment

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More content ≠ more impact.

Discover why relevance is redefining modern marketing.

https://t.co/4WzvI9arEl

#Marketing #B2B

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Financial marketers are embracing AI to create more relevant, higher-performing campaigns.

Our latest blog explores how AI is transforming campaign planning, personalization and performance—and shares a real-world example of AI-powered optimization delivering a 42% uplift in creative performance.

📖 https://t.co/OOqS9mcqR0

#AI #FinancialServices #Marketing

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The K-12 buying season presents a key opportunity for education marketers.

Learn how to align your campaigns with district priorities in our latest blog.

https://t.co/3nCQUaMCpo

#K12Education #EdTech

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More than 90% of education buyers trust professional colleagues and industry peers. Marketers can build immediate credibility by delivering peer-driven insights through trusted newsletters and brand partnerships. Learn more: https://t.co/fgaDNwNEy0

#SmartBrief #EdLeaders

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With 59% of B2B marketers naming email as their highest revenue-generating channel, opted-in newsletters remain one of the most effective ways to cut through AI noise and reach high-intent professionals. Read the full blog: https://t.co/i6p3054gur

#SmartBrief #EmailMarketing

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Prospective students are turning to AI for education recommendations, creating a "zero-click dilemma" for HigherEd marketers. To thrive, colleges must build brand recognition via trusted media environments. Read our analysis: https://t.co/rbwsdlTr8N

#HigherEd #EducationMarketing #ZeroClick #AIInfluence #SmartBrief #NewsletterMarketing #EnrollmentManagement #BrandAwareness #ThoughtLeadership

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Nearly half of B2B buyers trust independent third-party content over anything else. Marketers can build long-term relationships with HR buyers by leveraging premier association partnerships like SHRM. Learn more: https://t.co/pyYWDzd94y

#HR

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With fake news concerns up to 62%, consumers want trusted sources to guide them through financial uncertainty.

Marketers can overcome the noise by sharing thought leadership within trusted, opted-in editorial environments.

Read more: https://t.co/PMLvZHrnZ3

#SmartBrief #FinServ

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We'll be following the conversations at #SHRM26 all week, from AI and workforce planning to employee engagement and leadership.

Follow Go Ahead, Call HR for key takeaways and insights from Orlando >> https://t.co/wUMhppUgqC

#FutureOfWork

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Counting down to Denver! 🏔️

We’re heading to #GartnerMKTG in just a few days. Want to connect while we're there to discuss audience reach?

DM Ed now for a last-minute meeting slot >> https://t.co/J7PVNKmk8b

#GartnerMKTG #SmartBrief #AdSales

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Denver bound! ✈️ The SmartBrief team is heading to the Gartner Marketing Symposium/Xpo.

If you’re looking to get your brand in front of the world’s top decision-makers, let’s chat. DM to schedule a meeting >>

https://t.co/J7PVNKmk8b

#GartnerMKTG #SmartBrief #Marketing

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ATD26 next week. Big themes we’re expecting: AI, workforce engagement, learning strategy, and skills transformation.

#ATD2026 #FutureOfWork #L&D

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Business travel is back—and high-value travelers are leading the way.

We surveyed the SmartBrief network of 7M business professionals to see how travel is evolving.

👉 See what we unconvered: https://t.co/a752PPGdtq