Strategus

What's Next in OTT/CTV Advertising!

[Strategus @Strateg_us]

The emergence of #CTV offers new opportunities to improve the viewer experience over traditional TV. However, from an advertising perspective, following viewers and creating successful ad experiences brings a new set of challenges. Join the talk show: https://t.co/XGBOgfkYtP

[Sigma @sigmacomputing]

We’re joining our friends at @fivetran to drop the latest trends in self-service analytics! 📈

Join this talk to hear firsthand how @Strateg_us stays on top of their @Salesforce data for account management while maintaining their tech stack spend. https://t.co/H7OltYwEyn

[Sigma @sigmacomputing]

“With Sigma & Input Tables, analysis has become a starting or a jumping off point in an industry where analysis is typically the end point.” —@MarkSussman_, Director of Data and Analytics, @Strateg_us
https://t.co/pXRFTm4hv5

[MarTech Series @MarTechSeries]

Rachel Dillon, EVP Sales and Marketing at @Strateg_us talks about the latest trends in CTV and how it’s impact will define advertising through 2023: https://t.co/Wzj88uZxyo #martech #marketing #Technology #Strategus

[PGM Solutions @pgm_data]

The V12 and @Strateg_us partnership make it possible for advertisers to maximize the impact of their #firstpartydata across both #retailmedia and #CTV. Learn more.https://t.co/dHpFp3XYwH

[The Trade Desk @TheTradeDesk]

We spoke with @Strateg_us' Joel Cox on how the advent of connected TV has helped pave the way for direct-to-consumer brands to compete with those in the Fortune 100. https://t.co/liUqqAXHvK

[TVOTshow @TVOTshow]

If you have exclusive, original content a consumer will do anything to watch it -agreed? The debate heated up on around #SVOD and #AVOD on The Future of #Streaming Monetization panel at #TVOTSF w/ @NadineKrefetz @ZEE5Global @WeArePenthera @thinkanalytics @Strateg_us @philoTV

[Strategus @Strateg_us]

@Strateg_us would like to congratulate the Content Marketing team for winning the dotCOMM award this year! Earning gold in this category highlights the department’s excellence in web creativity and digital communication: https://t.co/KzsTKHuUxd #CTV #OTT #dotCommAwards

[Strategus @Strateg_us]

@Strateg_us is excited to share that we have made the Inc. Magazine 5000 list of the Fastest Growing Private Companies in the United States for the 5th year in a row!

Thank you to everyone who helped us get here! Read more: https://t.co/uPjLs07yLI #Inc5000 #CTV #OTT

[Strategus @Strateg_us]

The @Strateg_us team presents new ways to carry out targeting strategies! By reaching audiences on connected devices and households together — advertising unlocks new ways to scale campaigns. Read our blog on the differences between CTV and linear TV: https://t.co/QxOvCIPh70 #CTV

[Strategus @Strateg_us]

In today’s blog, Strategus discusses the latest developments in #CTV advertising and shows how it can merge the consumer impact of television with innovative digital tools! See how instant engagement operates here: https://t.co/QOQDfqafVK #ConnectedTV #OTT #CTVAdvertising

[Strategus @Strateg_us]

Are you looking for an opportunity to grow? Would you like to be part of a creative journey with a thriving company genuinely interested in YOUR development? If so, join Strategus! We have several exciting new opportunities: https://t.co/ZBEV35Ssnp #worklifebalance #hiring

[Strategus @Strateg_us]

As the midterm elections look ahead to the general election in November, spending is on a record pace with OTT & CTV playing a pivotal role. Read more about it here https://t.co/pvQRM8FHbC #CTV #Programmatic #PoliticalAdvertising

[Strategus @Strateg_us]

A special congratulations to Nate Gorsline! His dedication and work as a Business Development Representative earned him recognition as an honoree in the Rising Star category in Ragan’s Communicators of the Year & Rising Star Awards. https://t.co/CZRbQqLIDt

#RaganAwards #PRDaily

[IAB @iab]

TODAY on #IABTHERE: What Marketers Need to Know NOW About #CTV with Libby Morgan, @IAB Chief Strategy Officer & Joel Cox, Co-Founder of @Strateg_us. Tune in at 2:00pm ET at https://t.co/VLr7MTj8ye

[Strategus @Strateg_us]

Recently, Randi was asked by @NewDigitalAge1 who her digital hero was — she easily nominated Charlie Thomas, our Business Development Director at Strategus.

Read Randi’s interview here: https://t.co/mu5Fx969Pe #digitalmarketing #ctvadvertising

[Strategus @Strateg_us]

The @dailyadbrieftv interviewed our Co-Founder at @Strateg_us, @WhoaItsJoel, to discuss the latest marketing tips and tools used by advertising professionals in #OTT and #CTV!

Listen to his interview here: https://t.co/halbWzJfjP #digitalmarketing #marketingpodcast #marketing

[Strategus @Strateg_us]

Join us Wednesday, June 8th @ 3 PM (ET) for a Political Webinar! In this 45-minute session, we'll be discussing the key messaging and targeting tactics for today's political advertiser!

Register for the webinar here: https://t.co/4XxZx7HFX5

#Webinar #PoliticalAdvertising

[Strategus @Strateg_us]

While digital advertisers are largely well served when it comes to single self-serve ad platforms, there is no comparable service for #CTV! Our Co-Founder @WhoaItsJoel, says this fragmentation makes a "white glove managed service" like Strategus essential. https://t.co/Dq3dO9odkk

[Strategus @Strateg_us]

The @Strateg_us team would like to congratulate its marketing director, Steven Cohen, for attending Harvard Business School this week and finalizing his master's in Business Administration (MBA)! #TuesdayMotivation