Peter Walker

Retired Cop, Founder @SuperSkills Construction Training. Gooner. Classic car buff. Woodworker.

[Brad Smith @bradsmith]

My friend is a real estate agent and finally started making videos. I’ve been encouraging him to start for years. Crazy news: he just had his best month ever. He also mentioned that someone recognized him from one of his videos at the grocery store, which he thought was funny.

Because he had his “best month ever,” he stopped making organic videos. Guess what? His leads dropped that month too.

That’s what I see way too often. Once we start creating content, we get busy. Then the content pauses, and the lead flow stops.

Our next plan is to add the strategy from the second image I drew to his marketing.

He’s going to continue making organic content, but this time, we’re going to run ads to bring in more consistent leads and retarget the people who found him through his original content.

Then, we’re going to email them consistently. Not long emails. Just short, quick updates. “Hey, don’t forget about me” style emails.

Lastly, we’re going to hire him a virtual assistant. I always recommend having @gosquaredaway and @michellepencz’s company help with this. They’re going to respond to emails, comments, and DMs.

Moving forward, all my friend needs to do is make three videos a week.

This is where most brands get it wrong. They start with the first part, get excited, get busy, and stop.

Using this strategy will actually allow you to create less content while adding fuel to the fire. You just have to stay consistent.

It all comes down to this: DON’T LET YOUR LEADS FORGET ABOUT YOU.

If I went to your website right now, would I forget about you and your brand, or would you make sure I never forget?

[Barry Schwartz @rustybrick]

Google says self-referential canonicals are best practice https://t.co/xOLDQLf78g

[RC deWinter @RCdeWinter]

A grammar book walks into a bar

* An Oxford comma walks into a bar, where it spends the evening watching the television, getting drunk, and smoking cigars.

* A dangling participle walks into a bar. Enjoying a cocktail and chatting with the bartender, the evening passes pleasantly.

* A bar was walked into by the passive voice.

* An oxymoron walked into a bar, and the silence was deafening.

* Two quotation marks walk into a “bar.”

* A malapropism walks into a bar, looking for all intents and purposes like a wolf in cheap clothing, muttering epitaphs and casting dispersions on his magnificent other, who takes him for granite.

* Hyperbole totally rips into this insane bar and absolutely destroys everything.

* A question mark walks into a bar?

* A non sequitur walks into a bar.
In a strong wind, even turkeys can fly.

* Papyrus and Comic Sans walk into a bar. The bartender says, "Get out -- we don't serve your type."

* A mixed metaphor walks into a bar, seeing the handwriting on the wall but hoping to nip it in the bud.

* A comma splice walks into a bar, it has a drink and then leaves.

* Three intransitive verbs walk into a bar. They sit. They converse. They depart.

* A synonym strolls into a tavern.

* At the end of the day, a cliché walks into a bar -- fresh as a daisy, cute as a button, and sharp as a tack.

* A run-on sentence walks into a bar it starts flirting. With a cute little sentence fragment.

* Falling slowly, softly falling, the chiasmus collapses to the bar floor.

* A figure of speech literally walks into a bar and ends up getting figuratively hammered.

* An allusion walks into a bar, despite the fact that alcohol is its Achilles heel.

* The subjunctive would have walked into a bar, had it only known.

* A misplaced modifier walks into a bar owned by a man with a glass eye named Ralph.

* The past, present, and future walked into a bar. It was tense.

* A dyslexic walks into a bra.

* A verb walks into a bar, sees a beautiful noun, and suggests they conjugate. The noun declines.

* A simile walks into a bar, as parched as a desert.

* A gerund and an infinitive walk into a bar, drinking to forget.

* A hyphenated word and a non-hyphenated word walk into a bar and the bartender nearly chokes on the irony .

– Jill Thomas Doyle

[Charles Floate 📈 @Charles_SEO]

https://t.co/640kmqFwRt

[Stephen Pollard @stephenpollard]

I'm having a job done in my flat and was quoted £250 by the decorator. I sent him the money yesterday but he's had to come back today to finish. He's done a brilliant job and I'm very happy.
At the end he called me to tell me it wasn't as difficult a job as he thought it would be, so it was only worth £200 - and he has refunded me £50!
I'm speechless. Has that ever happened before to anyone?! He is brilliant and deserves lots of work. If anyone in north London needs a decorator, let me know and I'll give you his details.

[Marin.Istvanic @IstvanicMarin]

The strategy in this thread may change FB ads creation forever

In one of the tests, 90% of my Facebook ad spend was going to this specific creative

✅ My audience loved it,
✅ Facebook loved it,
✅ and most importantly my client loved it

What actually happened?

[Aleyda Solis 🕊️ @aleyda]

Google: “Here’s Search Console data for Instagram, TikTok, YouTube and X.”

Me still waiting for Generative AI performance report: 😐

PS: Stay up to date in the latest of AI search and SEO with seofomo(.)co

[Charles Floate 📈 @Charles_SEO]

Reddit and TrustPilot have apparently become SUCH powerful parasite SEO domains that a subreddit and a category is now ranking for one of the biggest casino terms in the world...

And at the exact same time, five established, purpose-built casino branded sites dropped out of the top 10 entirely.

This is worth understanding, because it's not an anomaly - It's how the system actually works now.

Google's algorithm doesn't read these pages and decide they're the most expert answer like their engineers and the white hats would have you believing... It measures signals it can count at scale - And root domain authority is one of the heaviest.

Reddit and TrustPilot carry authority that a standalone affiliate site, however well-built, simply cannot accumulate.

When an update re-weights toward those signals, the sites relying on borrowed authority rise and the specialists fall.

BUT, authority is transferable, and increasingly it beats effort, history and expertise... You can be frustrated by that, or you can build around it.

[Lad @ladprofit]

GPT 5.6 sol just one-shotted my entire workflow i spent 12 hours building

the ENTIRE pipeline, one prompt, one shot
here's what it spat out:

- the shortened script, one idea per line, ready to shoot
- the clip map, one graphic per clip, mapped to hook, problem, proof, cta
- all four locks, character, world, product, graphic style, written once and consistent across every prompt
- every single frame prompt, fully self-contained, nothing left to fill in
- every video prompt, voice locked in three places so it never drifts clip to clip

took me 12 hours to build this the first time. it did the whole thing before i finished taking a sh*t

so instead of sitting on it, i turned it into a skill so you can run the same pipeline on your own product

RT + reply 'PAPER' and i'll send you the full skill (must follow so i can DM

[Piers Morgan @piersmorgan]

Seeing the despicably cruel, heartless and abusive way that many people in UK and US have responded to the deaths of conservative politicians, Ann Widdecombe and Lindsey Graham, reminds me that the least kind people on earth are ironically those on the #BeKind woke left.

[Peter Walker @ThatPeterWalker]

@JeremyClarkson @MrJamesMay I doubt he owns a caravan, though......

[Kaleigh Moore @kaleighf]

Back with a *new* episode of the Fan Out podcast with @kristakdoyle today, and we are talking about the idea of "brandom" (fandom + brand) and how it relates to visibility within LLMs.

Watch the full ep: https://t.co/6L6ltyF0RF

[Peter Walker @ThatPeterWalker]

@AndySkraga Money

[Nigel Farage @Nigel_Farage]

It is the people of Clacton who should judge my actions, not Westminster.

[Andy Skraga | Make Money On Facebook @AndySkraga]

9: Repost viral winners every 7 days.

If you have posts that went viral recently, you can repost the content every 7 days to increase the chances of it going viral again. It will burn out after 5 to 8 repost cycles.

[Peter Walker @ThatPeterWalker]

@DPJHodges @CountBinface Ladbrokes are only offering 5/1 on @CountBinface winning in Clacton.......

[Peter Walker @ThatPeterWalker]

Excellent.

[James Mitchinson @JayMitchinson]

If @CountBinface gets elected, could he start his own party?

Recycle UK

[Katty Kay @KattyKay_]

We clean up pretty well @Scaramucci Thank you for the amazing day out @Wimbledon

[Peter Walker @ThatPeterWalker]

People seem to forget we live in a country where we voted for an exploration ship to be called 'Boaty McBoatface' and for 'Hangus The Monkey' to be Mayor of Hartlepool in an election.
I'm looking forward to seeing @CountBinface getting sworn in as the MP for Clacton!

[Matthew Stadlen @MatthewStadlen]

So it’s Nigel Farage against Count Binface.

[Peter Walker @ThatPeterWalker]

@GraemeBandeira @henrywinter That really should have had #IllGetMyCoat after it......