Vito Lerede

Born in 🇮🇹 | Building in 🇺🇸

[Vito Lerede @VLerede]

POV: you don't need to be boring with your ads

This is a great example on how to take a boring format like testimonials, and make it fun and engaging.

Most brands slap a review on the product and call it a day.

Here the pill is big on screen and the review comes in word by word, so it stops the scroll and you want to know what it says.

Top performing ad in the account.

[Vito Lerede @VLerede]

Make ads great again

[Elon Musk @elonmusk]

Going forward, all advertising on 𝕏 will be subject to a reasonable esthetic standard.

Advertisers who post ads that are ugly, shrill, strident or overstate claims about their product will be barred from advertising.

[Vito Lerede @VLerede]

@ChandlerQuintin How much do you spend? $10/day?

[Vito Lerede @VLerede]

$130K on our ads at 1.98x ROAS, generating $258.9K in purchase value.

We find great creators, brief them, collect as much raw footage as we can, and use AI to turn it into different ads.

Every month we get a new batch, scaling output without sacrificing quality.

[Vito Lerede @VLerede]

@Nickkonsta How many deals closed?

[Vito Lerede @VLerede]

@HerAIEra_ Just DM'd you

[Vito Lerede @VLerede]

Get new ad ideas your team will never think of, delivered weekly across direct response videos, UGC and statics.

[Vito Lerede @VLerede]

@juansbiz Yes

[Vito Lerede @VLerede]

Who’s the best meta ads person here?

Need a full audit of our ad account, pixel and website.

We are experiencing a huge drop off in traffic quality, and call booked all of a sudden since mid September.

Anyone willing to help? (Paid not free)

[Vito Lerede @VLerede]

@willde_ath You mean cookies are throwing off the data?

[Vito Lerede @VLerede]

@juansbiz No changes made, it was sudden we then started testing new ads, LPs and offers but never recovered.

[Vito Lerede @VLerede]

@frenzsarabia No changes made, it was sudden we then started testing new ads, LPs and offers but never recovered.

[Vito Lerede @VLerede]

@Codie_Sanchez 10000000%

[Vito Lerede @VLerede]

@LoganARobison @bot Doing it all- it's crazy how good it is at administrative stuff.

[Vito Lerede @VLerede]

@elonmusk @grok @bot God bless you Elon.

[Vito Lerede @VLerede]

@elonmusk @WR4NYGov It’s the best AI tool out there but it does run out too quickly, and it does cost more than Claude when you run complex tasks

[Vito Lerede @VLerede]

@ant0ni0_r0mer0 Hhahahah please keep doing this so we can sign your clients after

[Vito Lerede @VLerede]

@Noahcryptoreal @jamestmurphy_ https://t.co/eOl2A6O6rS

[Vito Lerede @VLerede]

@Javizecom https://t.co/z5lXk4eRnt

[Vito Lerede @VLerede]

Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.
Do not take advice from people on X.

[Vito Lerede @VLerede]

This is going to happen across most AI applications and content. When someone will watch an AI generated video promoting a product and making false claims, or worse... someone will watch an AI generated video and do something really stupid, they WILL regulate it and put back stops to what's allowed and what's not.

[New York Post @nypost]

Blowhard ChatGPT bot posed as lawyer, convinced woman to fire her real attorney - while citing phony 'case law': suit https://t.co/PUCoYy1Uhx