Courtney | Copywriter and Tech Author

Helping tech and software brands climb high with engaging digital content. ✍️ I write words for websites, apps, user guides, help centres, social and more.

[Courtney | Copywriter and Tech Author @_bloomltd]

Today Bloom has helped plant 23 trees across the world - including one in the UK.🌳

I signed up for @ecologi_hq - you pay a monthly subscription based on the number of employees and this goes towards reforestation and carbon reduction projects across the world.

[Courtney | Copywriter and Tech Author @_bloomltd]

And a great excuse to unsubscribe from any mailing lists no longer serving you. 👏

[Courtney | Copywriter and Tech Author @_bloomltd]

Black Friday.

The time of year when you’re reminded of the amount of companies you’ve handed over your email too…

[Bizzybee @Bizzybe67098643]

Don't Let Your Creativity Be Pushed Aside - read my new blog with @_bloomltd

https://t.co/q2RdUpiZh9

#creativity #collaboration #virtualassistant #clientlove

[Courtney | Copywriter and Tech Author @_bloomltd]

@TwitterSupport One of my clients has had a tweet wrongfully flagged for violating Twitter rules. It doesn’t violate any rules that you have listed.

We are no longer locked out of the account, so how can we appeal this and get it removed from our record?

[Courtney | Copywriter and Tech Author @_bloomltd]

0800 00…

#iykyk
@HastingsDirect

[Vikki Ross @VikkiRossWrites]

The client: Let's all write the copy together

The copywriter:

[Amy Charlotte Kean @keano81]

I think there’s two types of people in our biz. The ones who think this sentence is a good thing, and the ones who think this sentence is a bad thing

[Courtney | Copywriter and Tech Author @_bloomltd]

Same goes for “will” and “that”. 💡

[Elise Dopson @elisedopson]

99% of sentences still make sense without the words, "you can". Do a Control & F to find and delete them in your content to improve clarity👇

̶Y̶o̶u̶ ̶c̶a̶n̶ do this by...
̶Y̶o̶u̶ ̶c̶a̶n̶ upload a photo...
̶Y̶o̶u̶ ̶c̶a̶n̶ write marketing content...

[Courtney | Copywriter and Tech Author @_bloomltd]

Great to be at #Bett2022 this week with @SalamanderSoft and @CloudDesignBox!

Loved learning even more about #EdTech and geeking out over the Minecraft stand. 🤓

[Courtney | Copywriter and Tech Author @_bloomltd]

My gift to you if you’re feeling a bit tense, anxious, uncertain or sad this morning. ❤️

[Courtney | Copywriter and Tech Author @_bloomltd]

Not a fan of this wind.

Hull’s only on a yellow warning too so god knows what it’s like in red areas. 😢

[Courtney | Copywriter and Tech Author @_bloomltd]

@earlofbeverley You’d think and maybe it is but I looked at the original tweeter’s comments and they believe it’s a genuine marketing email.

[Courtney | Copywriter and Tech Author @_bloomltd]

How NOT to write a subject line if you value your community. 👇

While open rate is probably high, how many people actually felt panicked, betrayed or duped rather than excited to buy/take action?

Try this instead: Offer value, solve a problem and CARE about your community.

[Beth @hannelly_b]

Not sure if this is subject line is ingenious or invasive? Had a panic thinking someone had hacked my account.... is this ethical LOL? What are we saying email marketing twitter?

[Courtney | Copywriter and Tech Author @_bloomltd]

This from @thortful was - in stark contrast - a refreshing message in my inbox yesterday.

[Courtney | Copywriter and Tech Author @_bloomltd]

A long-term client said “that’s probably my favourite sentence you’ve written for us” today and now I feel like I could cry happy tears.

#copywriting

[Courtney | Copywriter and Tech Author @_bloomltd]

Some of these replies are genius from the social media teams 👇👇

[Courtney | Copywriter and Tech Author @_bloomltd]

@GoodWillStudios Meanwhile... 🥲

https://t.co/1alpFfvBJ3

[Prof. Feynman @ProfFeynman]

Schrödinger's Plates:

They are both broken and not broken until you open the door.

[Hootsuite 🦉 @hootsuite]

To the social media managers who have barely active personal accounts because you spend all your time on the brand channels. We see you. Keep up the good work.