Himanshu Goyal

Product @Pepper_Content | Alumnus @bitspilaniindia

[Anirudh Singla @SinglaAnirudh]

18 months ago, we made the biggest bet in Pepper’s history.

Generative AI could write content in seconds, so we had to be honest with ourselves: customers were never paying us for words. They were paying to be found.

So we stopped selling content and started selling discoverability.

Here’s what that bet has turned into:

📍 $11M+ ARR, and profitable
📍 300%+ growth in 18 months
📍 Our SEO and GEO business went from near zero to almost $10M ARR on its own
📍 40+ customers at $100K+ a year, 10+ at $200K+, and 3 at $400K+
📍 250+ enterprises, including Amazon, Instacart, General Mills, PepsiCo, Coca-Cola, Unilever and Mutual of Omaha
📍 The US now drives ~80% of our growth
📍 On track for a $16M run rate by March, and building to $30M ARR

The CMO conversation has flipped. A year ago it was “how often do we show up on ChatGPT?” Today it’s “why is my competitor showing up instead of us, and how do we fix it?”

That’s the moment a category becomes real. And enterprises don’t want another dashboard telling them they have a problem. They want someone accountable for the outcome. That’s what we built Pepper to be.

Now we’re scaling, and we’re looking for entrepreneurs.

Not just people with “founder” in their title. People who operate like one. You’ve started something, or you’ve built a function from zero. You’d rather own a number than a job description. You want founder-level ownership with the leverage of a profitable company that already has the product, the logos and the momentum.

We’re hiring across:

🛠 Engineering: build Atlas, the platform that decides how the world’s biggest brands show up in AI search
📈 Sales: sell into Fortune 500 marketing teams that are already asking for this
🚀 GTM: build our outbound and ABM engine from the ground up
🎯 Delivery: own SEO and GEO programs that move revenue for household-name brands
⚡ Acceleration: high-ownership roles for builders who want to compress a decade of learning into a few years

Every role comes with a real mandate: a P&L, a team to build, or a problem no one has solved yet.

Directly reach out to us and let’s talk!

https://t.co/vfWXwvI6aO

[Himanshu Goyal @_himanshuu]

Had a terrible experience booking badminton court via @district_india Play!

The booking wasn’t honoured as the facility had no record of it.

While they are giving huge discounts to get that early traction, looks like they aren’t actually ready!

[Himanshu Goyal @_himanshuu]

@ycombinator @usecardboard crazzy stuff 🔥 @sxmawl @ishandeveloper

[Himanshu Goyal @_himanshuu]

@harshildesigner @figma Figma

[Himanshu Goyal @_himanshuu]

@hemanshujain @50aboveFifty @KhyaalFamily This is going to be amazing 🤩

[Himanshu Goyal @_himanshuu]

Expecting another round of layoff at @Meta 😂

#whatsappdown

[Rishabh @shekharrishabh8]

I have been trying to return @FurlencoSupport product for 2 months now - and it doesnt let me do it because it randomly is calculating.

Now I have paid a years worth of renewal, and now it is not letting me return because I took 3 months to renew which I never wanted to.

[Himanshu Goyal @_himanshuu]

Perfect moment for @zomato and @deepigoyal to market Zomato Live or District by Zomato amid #BookMyShow crash for @coldplay 😂

[Himanshu Goyal @_himanshuu]

@NandanNilekani @IndianExpress @hemanshujain running @KhyaalFamily is the man to talk to for this.

[Himanshu Goyal @_himanshuu]

@TheShilpaShetty Waited 1 hour to make a booking at Bastian. The caller picked and disconnected the call without even talking. Top of the game hospitality form Bastian @TheShilpaShetty

[Hemanshu Jain | khyaal.com @hemanshujain]

We are running a Karaoke contest for seniors @KhyaalFamily 🎤🎵

Please share this with seniors around you who can participate and win some amazing cash prizes 🎉

[Himanshu Goyal @_himanshuu]

@vaibhavbetter @hemanshujain is building @KhyaalFamily

[Premkumar achari @PremRon]

Why is VIP movement planned at this hour in such highly traffic congested junction like ghatkopar LBS??? And this is blocked for more than 30mins

What kind of planning is this? @mieknathshinde @aajtak @MTPHereToHelp @CMOMaharashtra @vivekphansalkar @CPMumbaiPolice @MumbaiPolice

[Himanshu Goyal @_himanshuu]

Took us 1.5 hours to travel 4 kms in Mumbai today because of a dry run drill to host Modi/BJP rally tomorrow.

The suffering has begun even before the election results!
@BJP4India @MumbaiPolice @MTPHereToHelp @PMOIndia

[Anirudh Singla @SinglaAnirudh]

Thrilled to kickstart our bi-annual executive CMO Roundtable dinners with our San Francisco chapter!

We spoke about the theme of ‘Beyond the Algorithm: The Human Touch in a World of AI Content’. Touched a lot of Conversations around generative AI in the marketing spaces, exploring nuances of content and organic marketing and most of all just had some amazing food and wine while building meaningful relationships!

We had a CMO who had met the Ethereum founders 12 years back and had a chance to invest in super early and missed, to a technical CMO who had build a chat interface for CMOs to get all their questions answered about their marketing data 10 years back, only to have received feedback to build custom dashboards back then and saw life come full circle with ChatGPT!

Next step - New York!

Excited to unleash Pepper’s unique content orchestration platform (“Zapier for Content”) that brings the best of Human + AI to build enterprise ready content engines.

[Hemanshu Jain | khyaal.com @hemanshujain]

This Christmas holds a special place in my heart for numerous reasons. Today marks my mom's 64th birthday, and although she's no longer with us, I can't help but imagine how proud she would have been to witness the success we've achieved. 🙏
I dedicate this accomplishment to our incredible seniors, who have helped us reach so far and continue to support us. A big Kudos to the team Khyaal for putting in the effort everyday. 👏👏👏👏
Without a doubt, this is the most meaningful Christmas gift I could ask for!🎁

[Himanshu Goyal @_himanshuu]

@moonshft https://t.co/Datu0bRp6u

[Hemanshu Jain | khyaal.com @hemanshujain]

Happy to announce that @KhyaalFamily is featured as the top 3 apps on @GooglePlay again. This time for the category “Apps to Celebrate India’s Diversity”🚀

Kudos to the amazing team @KhyaalFamily 👏🏻🙌🏻 and thanks to all the love and appreciation from our lovely members💚😇

[Ritwik @shekharritwik1]

Top 3 apps on @GooglePlay, again. Thanks to our @KhyaalFamily community for their support.

[Khyaal @KhyaalFamily]

Bring a smile on the face of your parents with this perfect gift 🎁 and make their lives even more vibrant and enjoyable.
Gift a Khyaal Club Box of Joy with an annual Khyaal Club Membership.
🛒 Buy now : https://t.co/z0pUTQy2dv