Lingling Chen

Founder, West Operators ( | Fractional Marketing Leader to AI startups | Mom of 2 boys

[Mengxi Lu @mengxi]

Software engineering in 2026

[Lingling Chen @_linglingchen_]

Spotted at LAX ✈️: a quietly brilliant brand activation by @ouraring .

It shows up exactly where people pause:

TSA security trays.

Clean design. A line that lands: “𝐋𝐢𝐟𝐞’𝐬 𝐚 𝐭𝐫𝐢𝐩, 𝐦𝐚𝐤𝐞 𝐢𝐭 𝐚 𝐥𝐨𝐧𝐠 𝐨𝐧𝐞."

The best brand moments blend into the journey.

[Lingling Chen @_linglingchen_]

@McDonalds Restaurant staff told me breakfast is until 11:30am, and asked me to contact McDonald to fix the app since I am not the only person reported this to them.

[Mengxi Lu @mengxi]

"How I Built This" is still by far my favorite podcast. Every company and product/engineering/design organizations should actually have an internal version of HIBT, where teams share how decisions were made and products were built.

[Lingling Chen @_linglingchen_]

@CHADD_ADHD Hi CHADD! I am a member but can’t seem to get a discount code after reaching out to customer service. Can you advise how to get a discount code? Thank you!

[Lingling Chen @_linglingchen_]

@mengxi @satyap Congrats!

[Lingling Chen @_linglingchen_]

A belated post!

Here are the delicious dishes @mengxi cooked on Mother's Day.

Feeling loved and appreciated! ❤️

[Lingling Chen @_linglingchen_]

@the_mo_el @withshepherd @mengxi

[Lingling Chen @_linglingchen_]

@the_mo_el @jerzzhang @mengxi @nova_credit @maureenmacisaac 👏 looking forward to it

[Lingling Chen @_linglingchen_]

@aishamadeit I want to know what brand this is :)

[Lingling Chen @_linglingchen_]

@joshloftin @aishamadeit Hahahaha 😂

[Lingling Chen @_linglingchen_]

@BrittaniWarrick @aishamadeit Agree.

Magnatiles, Magformer, Lego Duoplo, and magnetic gears are all great options.

Some libraries have these toys that you can borrow (at least in the Bay Area).

[Lingling Chen @_linglingchen_]

@APatelThompson @aishamadeit @BrittaniWarrick Same!

[Lingling Chen @_linglingchen_]

Happy Moon Festival! 🥮

[Lingling Chen @_linglingchen_]

@maccaw @ankurnagpal @CustomerIO @mercury @vercel @Firebase @height_app @discord @reflectnotes @stripe Come here to say @CustomerIO too

[Lingling Chen @_linglingchen_]

@clearly_peeg I think I need this level of confidence as well.

[Lingling Chen @_linglingchen_]

This #formulashortage is a huge mental load for moms.

My mom friends with newborns wake up multiple times at night to search for available infant formula.

[Lingling Chen @_linglingchen_]

@shohinigupta @WholeFoods @snigdhasur I think Wegmans has garlic paste in the Asian food aisle. But so true, I have to go to Asian Market like Ranch 99 to get garlic paste.

[Stephanie Ruhle @SRuhle]

The baby formula shortage reveals an amazing secret oligopoly:
- 3 American companies control over 90% of the mkt
- hugely restrictive regulations (thanks to big $ lobbying) prohibit foreign formulas

Name another industry/sector/product like this

[Lingling Chen @_linglingchen_]

@basmahmasood I can’t stand her either. All of her opinions are based on what Christine told her.