Alex

Scaling brands @connectsocial

[Alex @akvetnoy]

Just the start

[Google DeepMind @GoogleDeepMind]

Introducing Gemini 4 Argon – our new frontier model.

It’s built for complex workflows across coding, enterprise knowledge work, and cybersecurity defense – rolling out today to a set of trusted testers through our Fairwind Program.

[Alex @akvetnoy]

@tidemid @JeffNippard Have to start mixing it in

[Alex @akvetnoy]

Added weight to every working set the week I started dosing a rice krispee 12 minutes out. The literature is behind @JeffNippard

[Alex @akvetnoy]

@lukealittle @JeffNippard Just trying to get like you

[Alex @akvetnoy]

@lukealittle Can’t wait to uncheck one and it prompts you to argue with Muse for 10-15 minutes

[Alex @akvetnoy]

@jakewlittle I would treat this with more respect on my blackstone for a fraction of the price

[Alex @akvetnoy]

You don’t hate Hollywood enough

[Josh @XJosh]

Watched Primetime in theaters. Total embarrassment. Audience audibly turned on it. Lance Oppenheim is definitely a predator, should be blacklisted. Every pedophile was shown sympathetically. Chris Hanson is a 2D megalomaniac cartoon. Tries to make him look worse than pedophiles.

Off the top of my head:
- bizarre Indian mysticism plot about how mob justice is the real monster.
- rabbi pedophile has powerful aura that shocks Chris Hansen by asking him "who gave you the right"
- everything is dramatized and fictionalized as a literal comedy
- perverted justice made out as a bunch of reckless amateurs
- perverted justice falsely accused of enticing pedophiles with sexual comments
- movie ends with gay decoy singing musical to pedophile who kills himself claiming he just wanted a friend

Trash

[Alex @akvetnoy]

The job isn’t “trust Meta” or “control every dollar”

The job is knowing when the account is lying to you

CBO is fine until one ad takes the whole budget and your next winner never gets a read

ABO is fine until you’re babysitting 40 ad sets that Meta would’ve killed for you

We use both. Account by account

Media buying is judgment. Creative is leverage. Structure is whatever gets the ad a fair shot

[Alex @akvetnoy]

@lukealittle Your children will be placed in the custody of Carl's Jr

*sponsored by Palantir*

[Alex @akvetnoy]

Muse will be media buying next year

[Mark @markbuildsbrand]

if you were to build an AI media buyer, how would you build it?

[Alex @akvetnoy]

Cold snap hit so I began a bulk the ancients would recognize (it’s chilli)

[Alex @akvetnoy]

Amateur hour compared to OR nurses

[Ecom Table @EcomTable]

In Ecom we probably have the most messed up camera rolls.

Mine is filled with blood, rashes, stains, failed erections, frothy mouths and Amish families

[Alex @akvetnoy]

@jakewlittle Love ain’t ROI bro that’s crazy

[Alex @akvetnoy]

@jakewlittle Spending time in Turkey 👀

[Alex @akvetnoy]

@theYLLAWL Odysseus maxxing

[Alex @akvetnoy]

@cheersHB1 Rice krispee supremacy

[Alex @akvetnoy]

@cadendurk @BioavailableNd

[Alex @akvetnoy]

Universities will put a 22 year old in $200k debt to “learn marketing”

[Alex @akvetnoy]

@tidemid Hit the flock with the frök